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Job description

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
TikTok Shop UK is growing and we're looking for a strategically creative channel manager to help facilitate the growth of our seller base through 'edutainment' based content. The objective of the role is to drive seller performance at scale through the use of TikTok Shop's Academy. This role is suited for an individual with strong related experience, confident creativity and uses data strategically to the business's advantage.

• Oversee the TikTok Shop Academy, a platform designed to educate sellers on how to optimise their presence and sales with TikTok Shop UK.
• Conceptualise, create and execute seller educational content, tutorials, and resources with essential TikTok Shop business and operation knowledge to ensure sellers have access to the latest and most relevant information. Continuously improve the Academy's curriculum based on user feedback and data analysis.
• Work closely with the Product team to incorporate relevant content into the seller product features to improve knowledge accessibility throughout the whole seller journey.
• Partner with Data/Product teams to develop analytic framework. Track, report and evaluate on-platform asset engagement and impact on overall seller growth and revenue.
• Conduct research to identify emerging techniques and market gaps, and propose innovative solutions to drive seller performance and satisfaction.

Qualifications

• Bachelor’s Degree or above, 5+ years experience in eCommerce relevant area with strong knowledge of the UK e-commerce landscape, consumer demands, digital evolution and mobile transformation.
• Product background or relevant experience is preferred.
• Structured and original thinking, ability to thrive in an ambiguous environment and explain difficult concepts simply.
• Ability to create and deliver creative content (text, image and video) is preferred.
• Must be data driven and have the ability to deal with complex business analysis and drive strategic opportunities.
• Good at cross-team collaboration and moving things forward, ability to drive successful projects with a wide range of people.
• Quick learner, proactive and resilient, ability to cope well under pressure.
• Must be London-based.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.