Marketing Manager
Job description
Role Description and Purpose
The role can be based at, Manchester, Preston or Batley with homeworking.
This role is for a team-player, responsible for co-ordinating and executing all B2B marketing activity for the company, managing and developing websites, social media content and working closely with the sales team to plan marketing campaigns. Creation of management of deadlines and with an excellent eye for detail and responsibility for communicating company brand propositions and overall communication standards.
This is a senior position position and as a member of the leadership team you’ll have defined KPI’s that are agreed on an ongoing basis with SMART objectives. You are responsible for the Marketing department budget and ROI. This is a hands on position in an SME and the ideal candidate is a self motivated and managing individual, also capable of managing third parties and internal team members.
It is essential that Synergy Technology is always highly visible through the appropriate channels, and it will be your responsibility to make sure this is always the case.
Synergy Technology is a team and family first organisation and need someone who is adaptive, not phased by challenges and willing to think creatively to help increase brand awareness, harness sales opportunities, define and create markets and continually improve communication.
Role Responsibilities
- Maintaining the company’s online presence: editing and uploading information onto the website including news, blogs, staff profiles, videos and other updates
- Co-ordination of existing /writing of new content for digital channels
- Improving the company's social reach / audience through corporate use of social media and by guiding individuals to improve their own social media skills
- Regular data analysis of electronic and traditional marketing activity with a view to continually
improving conversion rates and customer engagement
- Production of marketing materials and ordering of collateral, copywriting and proofing, event organisation and administration and other administrative duties
- Organising and attending events/trade shows/exhibitions
- Creating and developing video content across multiple channels
- Working closely with the sales team to plan marketing campaigns
- Creating e-shots and monitoring response analytics
- Defining all internal and external communication standards
- Brand management and presentation
- Identifying networking opportunities to assist with the development of new business
- Keeping up to date with and identifying industry trends
Job Types: Full-time, Permanent
Salary: £35,000.00-£45,000.00 per year
Benefits:
- Additional leave
- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Flexible schedule
- On-site parking
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Greater Manchester: reliably commute or plan to relocate before starting work (required)
Education:
- Bachelor's (preferred)
Experience:
- Marketing: 4 years (required)
- Digital Marketing Occupations: 1 year (preferred)
