Manager, Partner Marketing Creative - EMEA London, England
Netflix
Full Time
London, England
10.56 - 12.04 GBP Today
Job description
London, United Kingdom
Creative Marketing
It's an exciting time to join Netflix as we continue to transform entertainment globally. We are bringing new stories to millions of people worldwide by promoting our original, exclusive content. A key to growth is our ability to work well with global partners across verticals. We are looking for talented individuals to drive better creative outcomes for our partnerships.
Our partners range from Consumer brands, MVPDs and Telcos to retailers, device and OS partners and include brands like Sky, EE, Google, T-Mobile, Telia and more. The successful candidate will have deep experience building and implementing a strategic approach with clients and/or partners, and owning creative strategy - with an approximate 50:50 split between the UK and other countries.
As partner facing creative strategists and gatekeepers for the brand, this role will ultimately be responsible for setting the creative strategy, ensuring business objectives are met and the narrative throughout the work reflects strategic intent.
Key Responsibilities
- Translating our brand/marketing requirements into a set of creative objectives, briefs and output that aligns with our partners’ ambition and ultimately resonates with consumers
- Introducing new partners and their agencies to the Netflix brand, creative guidelines and workflow to guide future campaigns
- Developing partner creative workshops that lead partners to breakthrough thinking
- Updating partner marketing tools for region (toolkits, educational materials, assets) to evolve our creative output
- Working with partners, and local agencies to develop big, innovative, content-driven ideas to execute across paid, owned and earned media
- Owning partner creative feedback and output from brief to execution to approval of all activity
- Owning and directing design for Netflix-produced assets to be used by our partners, including creation, curation and delivery
- Extracting creative brief from partners (objectives, audience targets, budget) whenever possible
- Brand Guardian, owning the representation of our brand across all touchpoints and assets by ensuring our brand guidelines are respected
- Presenting key work on a monthly/quarterly basis to a larger team with a focus on country team education
- Upstream collaboration to make the most of upcoming titles, marketing shoots and agency briefings. Own the internal relationships and socialization of creative to ensure good alignment with all relevant stakeholders
- Content Services & Legal: obtaining approvals per title and campaign to ensure all work is legally sound and adheres to our talent and studio agreements
- Leverage x-f expertise including production, campaign operations and marketing to deliver on our partners needs efficiently
Qualifications/Experience
- Strong presentation skills and a strong creative POV
- Visual communications & design expert
- Experience in all media, with a meaningful body of work to share
- Strong experience in brand and/or consumer marketing
- Experience and palpable passion for building great content marketing programs that are unique and scalable.
- Strong level of independence and efficiency while maintaining a high-degree of organization.
- Demonstrate the ability to prioritize and drive results with the biggest partners, while still giving love to, and doing great co-marketing with smaller partners
- Experience in Nordics and Benelux markets/languages would be beneficial
Personality Attributes
- Passionate and curious about design, technology and content
- Strategic, forward-thinker, extremely organized, effective communicator, and thrive in a fast-paced environment
Netflix
www.netflix.com
Los Gatos, United States
Reed Hastings
$5 to $10 billion (USD)
5001 to 10000 Employees
Company - Public
Internet & Web Services
1997
