Job description
Janssen - Email Marketing Specialist
Location – High Wycombe – Hybrid – 2 days home working
Who are Janssen?
At Janssen, we’re creating a future where disease is a thing of the past. We’re the Pharmaceutical Companies of Johnson & Johnson, working tirelessly to make that future a reality for patients everywhere by fighting sickness with science, improving access with ingenuity, and healing hopelessness with heart.
We focus on areas of medicine where we can make the biggest difference: Cardiovascular & Metabolism, Immunology, Infectious Diseases & Vaccines, Neuroscience, Oncology, and Pulmonary Hypertension.
Working for Janssen
At Janssen, we are dedicated to addressing and solving some of the most significant unmet medical needs of our time in oncology, immunology, neuroscience, infectious diseases and vaccines, and cardiovascular and metabolic diseases. Motivated by our dedication to patients, we bring creative products, services and solutions to people throughout the world. Janssen is a pharmaceutical company of Johnson & Johnson.
Please visit www.janssen.co.uk for more information.
Looking for an opportunity to work with a company that make a genuine difference to human health?
Janssen are currently looking for a Email Marketing Specialist to join their Digital Marketing team based out of the Head Office for J&J in High Wycombe.
As an EMS, you would be tasked with the following key responsibilities and requirements:
Responsibilities:
- Working closely with the brands and the in-house Content Factory team responsible for coordinating all process of email campaign creation - involving briefing, building, testing, scheduling, and measuring email campaigns and trigger emails
- Closely supervising performance of email campaigns in flight and crafting post-campaign analysis with practical reporting on results and providing recommendations to improve customer engagement and CRM metrics
- Coordinating email campaigns medical and legal approval and certification
- Managing and implementing email A/B and MVT testing plans, devising new initiatives to support optimisation of CRM key indicators.
- Support with the development and optimisation of email automation programmes
- Tracking and reporting on email marketing budget and spend
Requirements:
- Relevant marketing degree or qualifications and / or 1-3 years of experience in the field of CRM, email automation and email marketing
- Prior experience working in digital marketing or CRM team with a good understanding of email marketing channel standard methodology and deployment and measurement processes
- Experience and knowledge of CRM and email campaign tools such as Salesforce.com and Salesforce Marketing Cloud or Eloqua
- Good analytical skills and ability to translate data into practical marketing or business insight.
- Ability to manage multiple projects to completion on-time and in scope
- Basic understanding of web development (HTML, basic CSS, Photoshop…)
- Strong logical thinking, creative problem solving and analytical skills
- Good Excel practitioner
- Great communication (written and verbal), presentation and interpersonal skills.
Job Impact
- Works with and influences senior leadership teams as well as CVTs and EMEA teams across the business.
- Instrumental in generating and elevating customer experience and engagement metrics across all email marketing campaigns and marketing automation workflows
- Outstanding email campaigns execution, optimisation, and reporting delivering strong commercial value to the business
- Building comprehensive customer journeys using email automation that drive long term customer dedication and repeated interactions
- Accountable for delivery of CRM / email marketing critical metrics in partnership with CVTs as well as setting email marketing and marketing automation targets and benchmarks
Qualifications
Minimum Degree Requirements
- Educated to degree level in marketing or business or equivalent in 1-3 years hands-on CRM/ email marketing/ marketing automation experience.
Working alongside a highly motivated and hardworking team, you will have the opportunity to help craft the brand strategy within a highly innovative, globally leading, pharmaceutical company that is working to build a world where disease is a thing of the past!
Is this role for you? Then we'd love to hear from you.
Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.