Job description
- Selling and Influencing:
- Manage all accounts in their assigned territory and establish Canopy Growth as a first-choice partner with customers
- Create brand awareness and community engagement within their given territory
- Seek new opportunities to increase brand exposure and volume
- Identify new distribution opportunities and build partnerships that maximize profitable share and volume through distribution, visibility and service
- Execute marketing initiatives and leverage them into consumer loyalty and sales
- Effectively manage their given territory, ensuring all administration records and information is up to date
- Effectively lead industry and brand education sessions with key stakeholders
- Achieve KPI targets on:
- Volume and Share
- In-store condition
- Distribution and Product placement
- Product quality standards
- Compliance to approved outlet route plans and call frequency requirements
- Relationship Management:
- Build and maintain meaningful and valuable relationships that are favorable in supporting the annual operating plan
- Build and develop relationships with managers and staff at each assigned retail location
- Find unique opportunities to promote Canopy’s portfolio of brands within the confines of the regulations
- Planning/Self-Management:
- Execute territory annual plan and commitments
- Manage own time including building effective weekly/monthly schedules
- Maintain and accurately track annual sales and consumer budgets on time
- Effectively manage a budget to drive volume and share growth within acceptable trade practices, according to brand strategy and merchandising guidelines. Monitor and manage sales expenses within the allotted budget
- Generate new Sales leads, event leads and sponsorship opportunities
- Execute all programs within established guidelines
- Support community engagement, customer-lead training, and sampling initiatives
- Collaborate with the Provincial Sales Manager in planning sales activities and setting sales goals for assigned districts
- Other duties as assigned
- 5+ years experience in Sales, Account Management, Category Management or Trade Marketing
- Proven track record in achieving sales quotes and in-store condition KPI’s
- Previous success in growing brand awareness, within a given territory, using outside of the box thinking
- Previous experience being a Brand Manager an asset
- An insatiable curiosity of what makes customers tick and the ability to turn that curiosity into sales opportunities to drive Canopy and our customers business
- A technologically savvy individual who is comfortable working in a data driven environment
- Experience in Beverage Alcohol or relatable industries an asset
- Proven track record of working remotely and independently
- Clean drivers abstract
- Experience doing interviews for local media
About Canopy Growth Corporation
Revenue: Unknown / Non-Applicable
Size: 501 to 1000 Employees
Type: Company - Private
Website: www.canopygrowth.com
Year Founded: 2014