Staff Writer Peterborough, England
Job description
Job Introduction
Our Team:
The Digital Automotive Hub is the editorial powerhouse behind the Parkers.co.uk and Carmagazine.co.uk websites. Working with the site editors for those brands (and other stakeholders) we provide a wide range of content to spec, on time, and in keeping with all current SEO guidelines and business goals. You’ll be joining a motivated and fun-loving bunch, and an excellent working environment where team-playing and individual brilliance are both celebrated and supported.
The Focus of the Role:
We are currently looking for 2 Staff Writers. The Staff Writers are the engine room of our automotive brands, creating content that is carefully selected to drive maximum audience reach and results for Bauer’s motoring websites. They will work across Parkers, CAR and other automotive titles where applicable, ensuring that the hub is servicing the content requirements for each brand.
These roles will focus primarily on delivering ownership and advice content, and there will be scope to assist with reviews, news and other content types in time. The staff writers will work with the head of the hub, website editors, SEO/audience development and other key stakeholders to ensure that all content – whether created new or updated – is laser-focused on this purpose.
Role Responsibility
- Creating content that drives our ownership and advice sections
- Developing a deep understanding of motorists’ needs – for consumer and enthusiast audiences
- Using data to make content decisions: marry human and analytical insight to create brilliant, must-read content
- Meeting deadlines and hitting daily and weekly output targets
- Striving for excellence in all output, from the quality of writing to SEO and picture selection
- Taking as great care in CMS housekeeping, search optimisation and social amplification as in the writing
- Working in a data-led environment: track the performance of content, learn what works – and what doesn’t
- Assisting with the creation of newsletters
- Using social media channels to promote our content and brand
The Ideal Candidate
- Good understanding of everyday motorists’ needs
- Excellent writing skills
- Good time management
- Collaborative mindset
- Desired: CMS experience
- Desired: SEO knowledge
- Desired: video presenting skills
Package Description
Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life.
- 25 days holiday + bank holidays
- Discounted high street vouchers
- Internal Bauer Academy – Wide range of learning opportunities to support with your Career Development (Bauer Media Group - Academy: Posts | LinkedIn)
- Opportunity to buy additional holiday
- Company pension
- Cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance
- Discounted subscriptions on Bauer publications (50%)
- Thrive initiatives – Wellbeing at Bauer
- Opportunities to contribute to our Belonging@Bauer and Sustainability initiatives
Flexible Working
We want to make sure that we find the right people to work in our teams, and we know that the traditional 9-5, five days a week doesn’t suit everyone. So, we would love to hear from you if you feel you’re a great fit for this role and would like to work flexibly. If you are the right person for this role, we’ll find the right working approach for you.
We are actively seeking this position. You should hear from us within 48 hours of the expiry date. Please note on some occasions the role may be closed before date shown or need to be extended.
About the Company
About Bauer Media Group
Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and money-helper services for consumers, as well as sales and marketing services for SMB. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.
As the UK’s biggest selling magazine publisher, we create iconic and influential magazine media brands, digital properties and associated consumer and B2B live events for diverse, passionate audiences. We reach 25 million consumers through our portfolio, which includes heat, Grazia, Closer, Empire, Motor Cycle News, Parkers, Mother& Baby, TV Choice, Take a Break, Bella, Yours, Garden News and Country Walking. Our scale, coupled with the breadth of our portfolio, gives us an advantage over pure play magazine competitors. It also gives us a huge responsibility - our brands become the lens through which our audiences see the world, and for this reason, we take our responsibilities as a media outlet very seriously, recognising that we are responsible for shaping perceptions in the wider world.
Belonging at Bauer Mission statement
People are at the heart of everything we do. Inclusivity is part of who we are. We celebrate diversity in all its forms, and encourage authenticity, knowing that our differences are celebrated.
What we will offer you
Quite simply, our promise to you is that Bauer Media is a great place to do great work with great people. Our people take an enormous amount of pride in the brands they support. They like their team members, and they feel supported by their managers. We all take collective responsibility for our culture, because we know it has a ripple effect out across our brands. That’s why our culture of inclusion at work, Belonging at Bauer, is at the heart of everything we do. Belonging at Bauer is about our dual goals of being as representative as we can of the audiences we serve, and about creating a working environment where all our people feel able to bring their whole selves to work every day. It’s part of everything we do, and everyone who works here is responsible. If you join us, you’ll be an important part of this as well.
Our mental health at work
We’re proud to be the driving force behind the “Where’s your head at?” campaign, which is working to put Mental Health First Aiders on an equal footing with traditional workplace First Aiders. This is a priority for all of us that work at Bauer and we now have fully trained Mental Health First Aiders supporting and working across all of our UK locations.
Bauer Core Values
Creativity - We create unique, high quality content that delights our audiences.
Ambition - We think big and bold, pushing boundaries and embracing change.
Passion - We approach every day with curiosity, commitment and a lively positive mindset.
Teamwork - We learn from each other and take the time to understand both challenges and opportunities, working together to find the right solution.
Trust - We are open, respectful and honest.
Inclusivity - We encourage different points of view and perspectives and value all contributions.
Responsibility - We make measured and thoughtful decisions that support the business vision.
