SEO Executive Leicester, England
Job description
With 13 million active customers in the last 12 months, we offer over 50,000 products, including our own Dorma and Fogarty brands, across 170+ stores. We operate the UK’s largest Made to Measure factory for curtains and roman blinds. We’re also developing products to help customers live more sustainably by introducing new materials and circular design and broadening our ‘The Edited Life’ ranges.
Our renewed purpose is ‘to help create the joy of truly feeling at home, for now and for generations to come.’ And we have three ambitions: ‘ambitious about our brand’ ambitious about being a good company’, and ‘ambitious about profitable growth’. We’re focused on growing as the number one choice for home, furniture and more, loved by our customers shopping more frequently in a fast-moving, post-pandemic environment.
We are on the hunt for a talented SEO Executive to help us grow our organic search channel and achieve great online results for our brand. As part of our growing SEO team, you'll collaborate closely with other executives, our SEO Manager, and Head of SEO to increase the visibility of dunelm.com.
In this role, you'll be hands-on with all elements of organic search, supporting our "best in class" approach to enterprise SEO. You'll also work closely with our PPC, Content, Brand, and Trade teams to drive our SEO strategy forward, making sure that all activities are informed by the latest and greatest SEO techniques.
At Dunelm, we're all about growth and opportunity, and we're looking for a high-energy, self-motivated individual who shares our passion and natural curiosity. You're someone who loves working in fast-paced environments and excels at attention to detail, with excellent written and verbal communication skills. You'll be proactive in asking questions and eager to learn from others, confident in your ability to take your technical and analytical skills to new heights.
This is a fantastic chance to be part of a successful business that's dedicated to digital growth. If you're ready to take the next step in your SEO career and thrive in a fast-paced and ambitious team, we'd love to hear from you!
What You’ll Do
- Drive the implementation of Dunelm’s SEO strategy, ensuring best practices are met consistently.
- Respond to Business as Usual (BAU) queries across the business and deliver ad-hoc work to ensure that activities are aligned with best practice SEO.
- Produce detailed research and analysis to identify organic opportunities.
- Support on generating regular business cases to justify and prioritise SEO tasks within wider business prioritises.
- Report regularly, using a combination of data sources, to show true organic performance.
- Perform keyword research and use this to inform structural recommendations and improved customer journeys.
- Research, analysis and creation of content briefs for the production of informational content.
