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Digital Text Formats is a new team looking for a creative senior journalist who is keen to innovate and help create new ways to tell stories for a digital audience.

The team leads efforts to develop formats that meet varying user needs, from Tik Tok- inspired primers to customisable articles that tailor to the reader. It is central to our plans to reach and engage broader audiences on our digital platforms.

Tik-Tok-inspired text primers: https://www.bbc.co.uk/news/uk-63460591

Customisable articles that tailor to the reader: https://www.bbc.co.uk/news/resources/idt-ade5a65c-753a-43c8-b58d-de98196801ff

The Senior Journalist will work on development, testing and rollout of text formats across News and WS languages. They will drive adoption of formats and best practice across News and WS, focusing on delivering better and more accessible experiences for users and better value for the business

The Senior Journalist will work closely with partners in News, WS languages, N&R, D+E and Audiences.

The successful candidate should have:

• Demonstrable experience of generating and developing new ideas for reaching readers on digital platforms
• Thorough understanding of how to tell stories for different audiences, with an emphasis on making news accessible and engaging
• Demonstrable experience of using analytics tools to develop ideas and grow audiences
• Demonstrable experience of working in a collaborative way with journalists in different teams in news and beyond
• In-depth understanding of the tools and techniques used to produce text and visuals for digital news audiences
• Creative original ideas for new formats to help us meet the audience challenge

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please click here

Band: D
Contract type: Permanent
Location: London W1A

You are eligible to apply for an internal role if you are either on a BBC Continuing (Permanent) contract, a BBC Fixed Term contract, a casual contract or freelance contract and you have worked continuously for 6 months.

Any offer of employment with the BBC will be conditional upon you having the right to work in the UK.

Job Application Requirements:

• CV
• Questionnaire by following the process through Careers Hub

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

• Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
• Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
• Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.