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Senior Art Director

London (Tues, Wed & Thurs)

£55-57k pro rata

WHY WE THINK YOU WILL LOVE THIS ROLE

This is an amazing opportunity for a trailblazing senior art director to make their mark in the a worlds leading international creative team at one of the largest brands in the world.

You would be working with your copy-writer partner, and supported by their brilliant creative crew, you will have the opportunity to create and own, effective, customer first, idea contagious, award winning, tech savvy campaigns, that have app experience at their heart.

You will also be the lead concept partnership on all other App promotions, local and global, as well as some projects. Their international remit is growing and as such you will find that briefs will just as easily be for international as well as the UK markets.

As a senior art director, you will develop and stretch your capabilities.

The focus will be on digital activations but with the potential to build campaigns across multiple channels, from retail to social and experiential.

You will work alongside, challenge and be challenged by talented individuals drawn from creative tech, digital design, and strategy. You will work closely with them to realise, sell in, and deliver your concepts.

As we said earlier, if you are looking for a meaty project to get your teeth into, one that will ask you to flex your creative muscles in delivering compelling stories for our clients then this is the role.

WHAT YOU WILL BRING TO THE AGENCY

Ideally as part of an established creative duo, you are a master in generating ideas that inspire, delight and creates behaviour change on a mass scale. As a Senior Art Director, you are equally gifted in converting the ideas into inspirational and actionable visuals. Don't tell your writer but a picture is worth a thousand words, right?

Digging deeper on the details

Creative Briefs

• You'll be an expert at listening to and interrogating briefs, able to identify gaps and reject briefs as necessary. Occasionally you will be asked to work with Strategy or Client Services to create briefs.
• You are confident in questioning briefings (client or agency) in order to ensure the potential of an opportunity is both spotted and maximised.
• You will have proven ability of stretching a brief into campaigns beyond their initial parameters.
• Ability to estimate work effort against the brief

Idea Generation

• Your experience allows you to generate campaigns that have the potential to change behaviour at mass scale. The ambition is to create ideas that can spark movements.
• You will generate insight-driven, behaviour-changing, brand-building ideas that span traditional and new media channels.
• Your concepts may span from platform ideas through to tactical ones (eg. Digital and social media).
• You will demonstrate an appetite to seek new technology and data driven ideas.
• You will see the potential of a brief and develop ideas beyond its parameters.
• Play an active role in brainstorming and idea generation.

Craft skills

• Tasks include establishing art direction, style and visual tone of communication.
• Excellent art direction skills for briefing design team for digital composition, colour palette, typography and accessibility challenges.
• You may be asked to art direct photo shoots. Occasionally, you will set art direction for agency communications e.g. credentials, case studies, news items, our social channels, award entries and internal material.
• As a senior art director, you will be asked to assist, mentor or oversee work from junior art directors.
• Work collaboratively with digital colleagues to establish digital design direction, visual language and tone of communication
• Ability to promote digital process best practice and training initiatives across the agency.
• Understands and follows brand guidelines
• Occasionally you will set art direction for agency communications e.g. credentials, case studies, news items, our social channels, award entries and internal material.

Client Relationships

• You are a coherent and inspirational presenter, who is great at selling ideas clearly and confidently.
• Over time you will develop relationships with selected clients.
• You have the potential to navigate through inter-agency creative processes, whether it's platform idea development or extending your concepts into new executions and channels.
• You contribute intelligently at client meetings.

Developing Talent

• Models high performance behaviour, openly demonstrating a desire to be the best that you can be. Requests and gives feedback regularly.
• Uses training and other development programmes to enhance the knowledge and skills of others in the team.
• Creates a strong sense of team and collaboration to empower colleagues to be the best they can be and grow their skills and careers

Team Collaboration (internal & external)

• As well as working as a creative team, you will work as a true partner with other departments across the business, such as digital, Strategy, Client Services, Creative Technologists, Designers and Developers.
• You will have a strong understanding of how digital and creative work in tandem and be able to use these skills to further build internal relationships, allowing the best ideas to fulfil their potential.
• Get to know, understand, live and breathe our values: 1.Do what's right - 2.Respect and value all - 3.Elevate customers and people - 4.Think big together

SKILLS AND EXPERIENCE WE WOULD LIKE YOU TO HAVE

• A minimum of 5 years in the industry with at least 3 years' experience as part of a mid-weight team.
• Our perfect candidate will arrive as part of an established creative team.
• Ideally, campaigns that have been recognised, whether awarded or featured.
• Strong integrated agency experience.
• Strong digital innovator, able to expand on traditional briefs and challenge the status quo.
• 'Ideas first' mentality.
• Our ideal candidate will have experience of working on digital campaigns and delivering campaigns that connect with kids, parents and families.
• Experience and understanding of how to deliver comms in the modern omni-channel world, both physical and digital.
• A desire to push and be pushed to create outstanding work each, and every time.
• Your portfolio should contain examples of successful digital, retail, social and experiential campaigns for well-known brands. QSR experience would be interesting but not essential.

If you would like a confidential chat about this role or your next career move, please do not hesitate to get in contact with at [email protected]

Major Players are the UK's leading digital, marketing, creative and tech talent agency. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.

At Major Players, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and meaningful change to our partners, candidates and employees. For further information visit: www.majorplayers.co.uk/diversity-equity-inclusion/.