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Job description

Lee Kum Kee is looking to expand the team in the Sales department and are searching for a Sales Development Executive.

The role is accountable for identifying and expanding the customer base, stockists and users; increasing product sales and penetration at retail, wholesale, and restaurants levels.

Duties & Responsibilities:

• Work closely with the Business Development Manager to develop and implement programmes that will build sales and distribution.
• Identify those key strategic accounts and opportunities that will ensure effective coverage of the region, and tracking performance according to set objectives.
• Support Trade Partners in developing in-market sales in the supply chain.
• Ensure healthy inventory level at Trade Partners warehouse for product availability and smooth supply across all relevant channels.
• Be a primary point of contact with trade partners’ sales teams, key wholesalers and retailers, in relation to in-market enquirers and follow up.
• Collate and track information on distribution, prices and competitors’ activities to support business planning.
• Manage and conduct product demonstrations and presentations to pitch for key accounts.
• Organize and conduct in-store demonstration and sampling activities, which may involve weekend working.
• Assist the BDM with sales planning and tracking A&P and other channel expenditure in-line with relevant budgetary controls.
• Manage new products introduction and launch to the trade in support of Trade Partners to maximize distribution.
• Represent LKK in Chinese trade events and maintain a good relationship with different trade contacts and associations.
• Build good relationships with Trade Partners and their sales teams, ensuring timely flow of information to support sales and development opportunities.
• Update and manage trade customer records and contacts.
• Ensure effective trade coverage and regular field-based contact managing an economical yet comprehensive journey plan.
• Support the company in ensuring a good representation and reputation of the Lee Kum Kee brand in the trade to protect its brand image and equity.
• Periodically update on the latest trends and findings in the market.
• Business trip as and when the job requires.

Education & Experience:

• Be educated to university degree level or equivalent, Business or Marketing degree an advantage.
• At least have 2 years’ relevant experience, and a strong background in FMCG industry, distributor management, supply chain and trade marketing.

Requirements & Skills:

• Permission to work in the UK.
• Able to speak fluent Chinese, either Cantonese or Mandarin. And proficiency in English.
• Must have a full European Driving licence as the job will involve driving.
• Good Microsoft Office skills in order to present business plans and analysis sales data and trend independently.
• Must be prepared to work flexible hours, even at weekends, with frequent travel.
• Highly motivated and self-driven with excellent interpersonal and communication skills.
• Must be a team player and assist colleagues in other departments when required
• Must be independent and a good organizer with excellent self-discipline
• Excellent negotiator when it comes to communicating with customers at all levels
• Chinese food lover/keen cook and have good knowledge of the working kitchen in order to communicate effectively with customers

Job Types: Full-time, Permanent

Salary: £30,000.00-£33,000.00 per year

Benefits:

• Company events
• Company pension
• Health & wellbeing programme
• Life insurance
• Private dental insurance
• Private medical insurance
• Sick pay

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• London: reliably commute or plan to relocate before starting work (required)

Experience:

• FMCG Sales: 3 years (required)

Licence/Certification:

• Driving Licence (required)

Work Location: In person

About Lee Kum Kee

CEO: Charlie Lee
Revenue: $2 to $5 billion (USD)
Size: 1001 to 5000 Employees
Type: Company - Private
Website: hk-kitchen.lkk.com
Year Founded: 1888