Job description
ABOUT US
UP&E globally drives expansion of the company's intellectual properties, franchises, characters and stories through innovative physical and digital products, content, and consumer experiences. Games, fashion, and toys only scratch the surface of ways we take Universal stories and characters from the screen and put them into fans' daily lives around the globe. Along with franchise brand management, UP&E’s core businesses include Consumer Products and Games and Digital Platforms. We take properties such as Jurassic World, Minions, Back to the Future, and Trolls from our creative content engines like Universal Pictures, Illumination and DreamWorks Animation partner with best-in-class category leaders (e.g. Mattel, Lego, Reebok, Target, Microsoft, etc.) to create amazing products for our fans. UP&E is part of NBCUniversal, a subsidiary of Comcast Corporation. https://www.universalbranddevelopment.com/
UP&E is committed to attracting and retaining a diverse workforce of the highest caliber. We are committed to fostering equitable and inclusive environments that honor the experiences, perspectives, and uniqueness of each colleague.
At UP&E EMEA, we are proud of our unique culture. We are inclusive, curious and creative; channeling a growth mindset in order to drive the commercial and develop our people. In order to achieve this culture, we live by our 3 values:
- Being Human Matters to Us
- Together We Can Achieve Anything
- We Always Keep Growing
JOB DESCRIPTION
The Retail Manager, UK & Ireland is responsible for developing and executing short and long-term retail strategies under the supervision of the Retail Director for the local market that leverages the richness of NBCUniversal’s entertainment content to build a sustainable business that supports annual revenue targets. The suitable candidate will be responsible for retail sales for assigned UK & Ireland based retail accounts in conjunction with the category teams and in addition, setting up and implementing marketing activations to drive ROI. The role will report to the Retail Director, UK & Ireland.
Key Responsibilities
Strategy
- Development of local retail strategy by assigned retailer type and by category
- Regular liaison with Retail Director, UK & Ireland and Senior Manager, Retail and Marketing UK & Ireland head to ensure strategy alignment across business units and other accounts in and outside of the territory
- Maintain current knowledge of retail trends, key seasonalities, buying cycles and changing dynamics for local market
Sales
- Develop, maintain, and drive relationships with assigned key buyers and decision makers in conjunction with category teams to drive product placement in category and out of category
- Ownership of relationships with licensing and marketing functions within assigned local retail accounts
- Work on the creation and delivery of targeted retailer presentations to pitch, support or launch licensing programs
- Analysis of business performance for assigned key retail accounts and development of objectives and strategies to drive growth
- In conjunction with the Retail Director, identify new business opportunities across local retail base to support incremental revenue growth – new categories and growing retailers
- Joint business planning with key licensees to deliver retail plans and to ensure cross-category engagement/participation
- Attendance and presentation participation in licensee/ partner presentations
Marketing
- Secure investment for assigned accounts from the local retail marketing budget, ensuring a maximum ROI
- Develop, present, and execute sales driving retail marketing initiatives for assigned local retailers in line with brand guidelines and individual retailer expectations - events, digital, print, radio, TV, cinema, social, trading banners, POS etc
- In conjunction with the Senior Retail and Marketing Manager, brief and manage external agencies as appropriate, ensuring projects are delivered according to budget and on time
- Management of all local retail marketing approvals for assigned accounts
- Close working relationship with local Senior Retail & Marketing Manager to ensure alignment and delivery against overall business objectives
SKILLS / QUALIFICATION REQUIREMENTS
- Licensing and/or retail background essential
- Previous Digital Marketing experience or exposure beneficial
- Strong understanding of brand positioning and retail trends
- Excellent salesperson and commercial thinker
- Idea generator and ability to execute creatively
- Excellent communication & presentation skills
- Ability to multi-task in a busy environment
- Team Player
- Driven, passionate and highly motivated
We are proud to be a Disability Confident Employer and we’ll do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, speak to our recruitment team who will be happy to support you. Accessibility Statement | NBCUnicareers
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
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