Job description
Retail Channel Marketing Executive Responsibilities:
- Manage and implement campaigns and activities across Amazon marketplaces (Germany, UK, France, Italy, Spain) ensuring assets are localized, meet brand standards and reflect the overall Meta strategy
- Track, measure and optimize marketing programs (Amazon retail marketing, Amazon Advertising, agency partners) to drive efficiency
- Using Amazon tools such as vendor central to set up/update all product related content on-site
- product imagery, product copy, brand stores and A+ content. Working with Amazon on gaining approval, regularly monitoring compliance, and correcting any discrepancies.
- Coordinate and manage marketing brand assets with our creative team and execute/deliver those brand assets to the various Amazon marketplaces
- Providing weekly performance updates to AMZ EU sales General Manager
- Track marketing spend focusing on performance and delivering against agreed upon metrics
- Identify new processes and opportunities to ensure consistency and business optimization
Minimum Qualifications:
- Experience in retail marketing or a related field working within Consumer Electronics
- Knowledge of Amazon retail including AMS, Vendor Central, Amazon brand stores, Amazon Ads, Amazon Brand registry
- Experience working directly with retailers on hardware sales and agency teams to execute marketing campaigns
- BA/BS in Business and/or Marketing related field or related work experience
- Proven knowledge in selling consumer goods online
- Experience in conducting analysis of marketing programs
- Experience working in a cross functional and fast paced, collaborative environment
- Fluent English
Preferred Qualifications:
- Experience building and delivering presentation
- Experience in working in a remote team environment
- A second European language is beneficial