product marketing

product marketing Remote

Sumeru Software Solutions
Full Time Remote 60 - 50 USD HOURLY Today
Job description

Role: Product Marketing Manager, Growth

Location: 100% remote

Responsibilities:

· Develop the growth strategy for Procore’s free product offerings, applying product-led tactics to optimize for trial, conversion, and upsell

· Partner with the Product team to advance Procore’s product-led strategy, supporting the packaging, launch, and activation of freemium and starter offerings

· Manage the free-to-paid conversion funnel, collaborating with the Product team to optimize self-serve conversion and collaborating with Revenue teams to deliver and close product qualified leads

· Be the voice of the customer, building differential value propositions, product positioning and messaging for Procore’s free solutions

· Collaborate with other product marketers and customer marketing teams to activate freemium users, create stickiness, and generate opportunities for upsell

· Develop a deep understanding of the competitive landscape, actioning insights of alternative solutions and sharing knowledge with cross-functional teams

· Own the internal and external-facing messages for releases, ensuring clear differentiated value and a solutions focus in all communications

· Work with Product and UX teams to gather user feedback, do user testing and conduct surveys to help with the positioning of new and existing product capabilities

Requirements:

· 8+ years relevant experience

· 5+ years product marketing experience

· Storytellers who can articulate the value of Procore through our product

· Experience developing customer-centric marketing & research strategies

· Experience bringing said strategies to life in a cross functional and distributed working environment.

· While direct construction experience isn’t necessary, a sincere curiosity for to learn the construction industry is mandatory

Job Type: Contract

Pay: $50.00 - $60.00 per hour

Work Location: Remote

product marketing
Sumeru Software Solutions

www.sumerusolutions.com
Bengaluru, India
Unknown / Non-Applicable
51 to 200 Employees
Company - Private
Related Jobs

All Related Listed jobs

On Call Certified Animal Safety Representative
American Humane London, England 25153 - 45439 GBP ANNUAL Today

Timely and accurate report writing is critical; the report should be detailed in a manner that gives the reader a comprehensive understanding of the animal

project manager
Fibrus Networks Penrith, England 59512 - 42127 GBP ANNUAL Today

JOB TITLE: Project Manager

LOCATION: Cumbria

TERMS: Permanent, hybrid working

REQUIREMENTS: Weekly...

front desk manager
Hand Picked Hotels Nutfield, England 32890 - GBP ANNUAL Today

You make it Hand Picked!

Established by Guy and Julia Hands in 1999, Hand Picked hotels has grown organically and through...

Operations Analyst
Collins Aerospace Solihull, England Today

Date Posted:

2023-02-06-08:00

Country:

United Kingdom

Location:

Goodrich Control Systems, Finance Shared...

Clinical Fellow Breast Oncology Services
Imperial College Healthcare NHS Trust London, England 33790 - 53132 GBP ANNUAL Today

The post holder must be medically qualified and maintain GMC specialist registration. This post will form part of the clinical oncology post graduate training