pr Edinburgh, Scotland
Job description
As the PR & Local Marketing Co-Ordinator you will be responsible for driving local area marketing and PR initiatives with an aim to build brand awareness and drive customer acquisition and sales growth.
Success will be measured by:
- An increase in customer acquisition and sales
- Google reviews
- Instagram engagement
- Establish local partnerships
Responsibilities include:
Social Media
- Develop and share local content
- Identify and engage local influencers
- Build follower and engagement on local Instagram page
Local Area Marketing
- Develop strong relationships with local media
- Build relationships with local vendors to increase awareness
General
- Read all company materials and communications ensuring currency
- Policy and procedure compliance
Position Requirements:
Qualifications
- Studying towards tertiary education is advantageous
Experience
- Graduate or assistant level marketer, or PR professional
- Experience with using social media scheduling tools
- Ability to prioritise tasks and problem solve and have the capacity to think outside the box to find solutions
Skills and Competencies
- Basic graphic skills and knowledge of tools such as Canva
- Excellent writer with brilliant communication skills
- Understanding of social medial and how to best leverage channels for success
- Passionate about marketing and capable of producing feature articles, case studies, pitches and more
- Results driven individual with passion for people and delivering exceptional brand experience
Who we are:
Laser Clinics United Kingdom (LCUK) is the industry leader in non-invasive aesthetic treatments, such as Laser Hair Removal, Cosmetic Injections and Skin Treatments. We have set a new benchmark for service in the industry by making it easy for our customers to feel great about themselves.
LCUK is a franchise-based business. Each location LCUK opens is a 50/50 partnership between the Franchisee and LCUK, which means we have a significantly vested interest in the success of each and every clinic. We currently have over 200 franchised clinics globally, and the organisation expects to further increase its presence both domestically and offshore over the next 3-5 years.
Job Type: Temporary contract
Contract length: 1 month
Benefits:
- Employee discount
- Flexitime
- Store discount
Schedule:
- Flexitime
Ability to commute/relocate:
- Edinburgh: reliably commute or plan to relocate before starting work (required)
Experience:
- Public relations: 1 year (preferred)
Work Location: Hybrid remote in Edinburgh
