media specialist Tulsa, OK
Job description
We are seeking a talented and driven Social Media Specialist to join our dynamic team. As the Social Media Specialist, you will be responsible for developing and executing effective social media strategies to enhance our brand presence, engage with our target audience, and drive business growth across multiple businesses within our company. This role requires a creative and analytical individual with a passion for social media platforms, strong communication skills, and a deep understanding of current digital marketing trends.
Responsibilities:
Develop and implement comprehensive social media strategies aligned with the company's goals and objectives.
Manage and maintain the company's social media accounts, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.
Create engaging, relevant, and high-quality content for social media platforms, including posts, images, videos, and infographics.
Monitor social media channels, respond to comments, messages, and inquiries in a timely manner, and interact with followers, customers, and industry influencers.
Conduct thorough research and stay up-to-date with industry trends, best practices, and emerging social media platforms to optimize content strategy and maintain a competitive edge.
Collaborate with internal teams to ensure consistent brand messaging across all social media channels.
Monitor and analyze key social media metrics, track performance, and generate reports to provide insights and recommendations for continuous improvement.
Stay informed about industry regulations and guidelines to ensure compliance in all social media activities.
Stay abreast of emerging social media tools, technologies, and trends, and proactively suggest new ideas and innovative approaches to enhance our social media presence.
Stay connected with the target audience, industry influencers, and competitors to identify opportunities for partnerships, collaborations, and promotional activities.
Qualifications:
Bachelor's degree in marketing, communications, or a related field.
Proven work experience as a Social Media Specialist or similar role.
In-depth knowledge of social media platforms, trends, tools, and best practices.
Proficiency in social media management and analytics tools.
Strong understanding of content marketing and digital advertising principles.
Excellent written and verbal communication skills with a keen eye for detail.
Creative mindset with the ability to generate engaging content ideas.
Strong analytical skills to measure and interpret social media metrics.
Ability to work independently and collaboratively in a fast-paced environment.
Familiarity with the energy industry or related fields is a plus.
If you are passionate about social media, digital marketing and possess the skills and qualifications mentioned above, we would love to hear from you. Join Black Gold Group and be part of a forward-thinking organization committed to excellence, innovation, and sustainable growth.
Job Types: Full-time, Part-time
Pay: From $16.00 per hour
Schedule:
- Monday to Friday
Experience:
- Social media marketing: 2 years (Preferred)
Work Location: In person
