Job description
This is an exciting opportunity to join a professional and talented team. Working closely with the Head of Sales and Marketing you will be responsible for developing and delivering the marketing and admissions strategy that will support the achievement of the College’s strategic and financial targets.
Engaging with diverse audiences from school leavers and adult learners to employers and key internal and external stakeholders to raise the profile of the college. You will be responsible for ensuring that the College is effectively promoted, positioned and advertised via a range of media sources, for overseeing the website and an inbound marketing strategy that is aligned to providing an outstanding customer journey.
To be successful you will be a strategic and experienced marketing professional, who knows the importance of a strong team culture, with proven experience in line managing and developing a team to achieve marketing excellence. Enthusiasm, creativity and a proactive approach are fundamental to this role. An organised and logical creative problem solver, you will be able to use market leading software to attract, convert and retain customers.
For full specification requirements please refer to the job description.
An Outstanding Place to Work
We want Walsall College to be a place where people feel engaged and are inspired to be the best they can be. Our culture and values
set our tone and our success does not just come from what we do. It’s how we do things and why they really matter.
Our environment is diverse and we are passionate about promoting and creating a working environment where diversity and
inclusion is recognised and celebrated and everyone has the chance to reach their full potential. Our exceptional facilities offer a stimulating learning and working environment, which is enhanced by staff who are committed to providing the best student experience.
We believe that the quality we strive for can be achieved through our dedicated staff who pride themselves on high standards and the drive to achieve excellence in their professional field.
In return, we offer;
- Competitive salaries.
- 35 days annual leave plus generous additional closure days & bank holidays.
- Enrolment into the West Midlands Pension Fund with generous employer contributions.
- Outstanding staff training and team building programme.
- ZEST is the College’s Health & Wellbeing initiative for our staff.
- Staff incentive schemes including Ride to Work scheme and ‘Best of Walsall’ discounts.
- Simply Health care scheme.
- Employee Assistance Programme
- Reward and recognition scheme.
- State of the art campuses with the latest industry facilities, including our Graduate Salon of Hair and Beauty and on site Little Professors’ Nursery.
- Access to ‘The Hub’ offering a Gym, Spa & Sports Clinic and The Littleton Restaurant.
We are passionate about promoting equality of opportunity and creating a working environment where diversity is recognised and celebrated and everyone has the chance to reach their full potential. Our environment is diverse in character and student population. We particularly welcome applications from candidates from Black Minority Ethnic origin and those with a disability.
Walsall College is committed to safeguarding our children and young people/vulnerable adults. We uphold fundamental British Values and expect all our employees to do the same. All appointments are subject to safer recruitment checks, including previous employment checks, online searches and an Enhanced DBS Check.