Marketing Manager Belfast, Northern Ireland
Job description
Who We Are
Cloudsmith (https://cloudsmith.com) is an end-to-end software supply chain product. Cloudsmith allows software engineering teams to put all their software assets in one place, control who has access to them, and distribute them around the world quickly. We are a venture-backed business, at the Series-A stage of development. We are targeting rapid growth ahead of a further fundraising round, and ultimately an IPO.
What We're Looking For
Cloudsmith is looking for an exceptional Marketing Manager to join our Marketing team.
If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
What Are Your Responsibilities
Your primary responsibilities will be:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
Requirements
- NI, UK or RoI based
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement
In short, you are:
- Hands-on
- Adaptable
- Detail-oriented
- Fast
In short, your qualities:
Smart. Gets Things Done. An Awesome Human Being.
Benefits
You will receive an incredible package of compensation and equity, depending on location and experience, and the following benefits:
Health and Wellness
Regardless of your location, we deeply care about the health and wellness of our staff and their families; a sustainable pace is important to us. In addition to generous annual leave (PTO), we offer parental leave and health benefits that can cover you and your dependents up to 100%. We also offer flexible family-friendly working policies. More details on that below.
Personal Growth
You will have an enormous scope to learn new skills alongside your colleagues, and your continued professional development is essential to us because it's important to you. We will support you with budgets for equipment, training, books, conferences, travel, and certifications. The more powerful you become, the better for all of us.
Fully Remote
The right future of all work is remote, and that future is here with Cloudsmith. Like our product, we’re fully distributed and operate remotely. Although you might be in the same city as some colleagues, you’ll spend most of your time working remotely from a location of your choice. We’re distributed globally but get together a few times throughout the year for strategy, food, and fun! This role is limited to UK, US & Ireland.
Incredible Opportunity
At Cloudsmith, you will have an incredible opportunity for a broad and deep impact across the company. We're building toward a technological IPO (taking the company public), and as an early Cloudsmither (staffer), you will be on the journey to help take us there. Your career will be on a rocket ship, and you'll join us in the reward of getting there. Be excited!
Extremely competitive salary
Employee Share Options (own a piece of Cloudsmith!)
25 days annual leave + 10 optional public holidays
Birthday Day Off
Remote & Flexible working policies
Health, optical & dental insurance
Great pension contributions (matched up to 8%)
Employee Benefit Hub for purchasing discounts
Maternity/Paternity/Adoptive Leave
Diversity, Equity & Inclusion Employer
Branded hoodie, t-shirt, socks & swag
Extra perks, like free conference days, or support for additional self-learning
