Marketing Executive Leeds, England
Job description
TotalEnergies is a multi-energy company that produces and markets fuels, natural gas and electricity. Our 100,000 employees are committed to better energy that is more affordable, more reliable, cleaner, and accessible to as many people as possible. The Marketing Executive will lead and contribute to marketing activities that drive generation and revenue growth for our lubricants sales channels. This is a hybrid role with 3 days in the office and 2 at home.
Responsibilities include but are not limited to:
- Work directly with an external agency and cross functional team to plan, oversee and implement a new loyalty program to increase customer engagement, boost retention and maximise sales.
- Conduct market research to facilitate customer segmentation and ensure that our loyalty program is tailored to each audience segment.
- Together with our sales managers, develop and implement joint marketing plans for a select number of key IMT, distributor and OEM partners.
- Manage joint promotional campaigns and projects throughout the year to drive sales.
- Produce and deploy all email campaigns, including building emails from templates, copywriting, asset coordination, testing and scheduling.
- Manage and execute an email marketing calendar, ensuring alignment with business priorities and internal stakeholders.
- Perform competitive analysis to inform marketing activities and aid positioning and messaging.
- Interpret data, formulate reports for distribution and make recommendations.
Ideal Candidate
- Bachelor’s degree in Marketing, Technology or business related field.
- Minimum 3 years’ experience with varied work experience in a large multi-national organization.
- Proven track record managing marketing pipeline generation, including managing campaigns from concept to ROI analysis.
- Good knowledge of CRM tools for reporting, campaign management, and marketing automation (Salesforce, Mailjet).
- Creative, with an eye to develop and innovative.
- Data manipulation & analysis.
Company Benefits:
- Private HealthCare
- Medical Cash Plan (Medicash app)
- Dr at Hand (app)
- Share incentive plan
- Pension Contributions (up to 15%)
- Season Ticket Loans
- Cycle to work Scheme
- Employee Assistance Programme
Diversity and Inclusion
One of our values is to have respect for each other. Creating an inclusive environment in which everyone can express and develop their potential, from the moment they are hired and throughout their career, means ensuring that all our employees have the same opportunity to success, regardless of origin, gender, age, disability, sexual orientation, gender identity or affiliation with a political, religious, union, organization or minority group.
This is our vision of diversity, which is an asset for our Group as well as for the individuals who embody it. Preserving and promoting this asset is another part of being a responsible employer.
Job Types: Full-time, Permanent
Salary: £30,000.00-£38,000.00 per year
Benefits:
- Flexitime
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Application question(s):
- What are your salary expectations
- How long is your notice period?
- Do you have experience with loyalty, campaigns or promotions.
Work authorisation:
- United Kingdom (preferred)
Work Location: Hybrid remote in Leeds
