marketing coordinator Dallas, TX
Job description
Description
WHO WE ARE
Westwood Management Corp. is a focused investment management boutique offering high-conviction equity and outcome-oriented solutions. Our investment services can address a wide range of investment objectives and challenges for institutional investors, financial intermediaries and private clients. Westwood has two distinct investment capabilities in U.S. Value Equity and Multi-Asset. Based in Dallas, Westwood also maintains an office in Houston. We are focused on transparency, ethical conduct, giving back to the communities in which we operate and creating an environment where our employees can flourish as they serve our clients.
ABOUT THE ROLE
Responsible for planning, developing, managing, and implementing marketing communication deliverables across a breadth of deliverables including digital and traditional means.
A DAY IN THE LIFE
Investment Formulation and Execution
- Support the execution of a cohesive marketing strategy across multiple marketing channels as well as corporate initiatives for a range of investor audiences across various forms of media. Includes digital functions including automation and integration, web, social media, editorial planning and publishing, PR, advertising and branding duties.
- Develop and direct design for product positioning, content marketing and digital strategies that strategically align with business objectives in each channel. Produce reporting and analytics for marketing efforts.
- Support brand growth in the marketplace by creating robust, valuable content that inspires and supports the client experience.
- Manage product materials that position Wealth Solutions, provide marketing expertise to advisors as they present Wealth Management offerings.
- Implementation: ensure adherence to the brand, implement campaign deliverables, support communications strategy and marketing content planning, manage and maintain Wealth Solutions product content. Focus on plan documentation, publication and remarketing of proprietary content.
- Support the development, compliance review and distribution of complex marketing materials including corporate brochures, product profiles, newsletters, publications, slide presentations, product launches, etc.
- Support digital marketing efforts by maintaining corporate and investor relations websites, social media and other digital properties. Embrace digital integration and automation to increase efficiencies and drive enterprise benefit.
- Manage all routine aspects of marketing analytics and measurement. Support automation efforts to streamline and measure marketing effectiveness.
- Other duties as assigned.
WHAT YOU'LL NEED
Minimum Education Required:
- Bachelor of Science in a related field
Minimum Specific Experience Required:
- 0-3 years of experience in marketing, industry experience preferred
WHO YOU ARE
- Exceptional time management abilities with strong analytical, problem-solving skills and a collaborative approach.
- Team player with the ability to develop strong working relationships and partnerships across different departments and internal and/or external clients, vendors and partners.
- A strong business sense with the ability to create product strategy from understanding market problems and opportunities.
- Proven technical aptitude and strong management skills.
- A strong customer orientation with a “How can I help?” approach.
- Strong verbal and written communication skills.
- Proven ability to apply judgment, creativity and writing skills in planning, developing and editing customized content, campaigns and product materials.
- Ability to work on multiple assignments and complete high-quality work against strict and competing deadlines dictated by clients, prospects and consultants.
- Detail orientation and interest in reporting, analytics and automation (technology integration)
- Wordpress and Marketing Automation/Communication tools (Hubspot and ActOn preferred)
WHAT YOU'LL GET
- Competitive Salary, benefits and 401K company match that vests immediately upon participation.
- Parental leave & PTO policy.
- Collaborative, dynamic work environment within a fast-paced, mission-driven company.
PHYSICAL DEMANDS
This physical demands required to perform the essential duties successfully are consistent with a professional office environment.
TRAVEL
This position requires infrequent travel, less than 5%. Most travel is within the local area and may be outside of normal work hours.
This job description may be subject to change at any time.
WHAT TO EXPECT NEXT
We look forward to receiving your application. A member of our Human Capital team will review your application and qualifications. If interested, you will be contacted for an interview.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
