marketing Remote
Job description
We're looking for a fast-paced, hard-hitting and hungry Head of Marketing with 5+ years of experience in all things marketing - predominantly SEO and Paid Advertising, to join our growing company here at Pharmacy Mentor, and impact healthcare across the UK.
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We've made huge waves in the Pharmacy and Healthcare industry. We're a team of highly innovative individuals working all over the world to help improve access to healthcare through pharmacies.
The Head of Marketing will be responsible for making sure the marketing strategies for all of our clients, and that of our company, are delivered for effectively and to an excellent standard. They will be part of our management team and will play a crucial role in leading our marketing team towards success.
Responsibilities
- Leading the development of all marketing plans for our clients
- Ensuring the implementation of effective marketing strategies along with your team
- Working with our Pharmacy Success Divisions to identify growth opportunities for our clients
- Focusing on growing audiences, engagement, conversions and revenue through data-driven marketing.
- Reviewing and reporting on all areas of the marketing strategies for our clients and our company, and their implementation.
- Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
- Identifying ways to grow the marketing department and secure resources.
- Sourcing talent to ensure the curation and retention of specialist skill sets across your teams.
- Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
- Conducting strategic marketing analysis that will help guide marketing messages.
- Overseeing social media planning and execution.
- Working to continuously ensure the company marketing goals are communicated across the entire organisation and improving the company’s marketing outreach efforts.
- Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
- Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behaviour framework.
- Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.
- Mentoring our more junior marketeers to ensure they are learning continuously.
- Managing and leading a team of 3 marketers across Social Media, Paid Ads and SEO.
This will be a very rewarding role but can also be demanding at times when there is pressure from our clients. It's all part of the game of Growth.
Key Skills (Essential):
- 5+ years Google Ads and SEO experience - this is a must
- 3+ years in Social Media Marketing and Email Marketing
- Proficient knowledge of Search Engine Optimisation (SEO), Paid Ads across Facebook, Instagram and Google, all Social Media channels, lead generation and affiliate marketing practices, techniques, and outcome expectations.
- Experience in leading your teams’ day-to-day duties and responsibilities, as well as project managing larger ad hoc projects.
- The ability to develop strong relationships with cross departmental team members to enable collaboration, advice sharing, and directional leadership where required.
- Excellent understanding of regulations, professional standards, policies, procedures, and legislation.
- The ability to use software packages competently, including Office 365 (Excel, Word, PowerPoint), Dot Digital, Mailchimp, Hootsuite, Sprout Social, Google Business Tools, including Analytics, Keyword Builder, Data Studio, WordPress, HubSpot, Salesforce, SEMrush, Adobe Suite and YouTube
- Ability to adhere to, refine and build out better processes
- Ability to work remote and part of a virtual team
- Ability to work proactively as well as re-actively
- Ability to share clear messages where there may be complex ideas involved
- Be able to think outside the box
Key Skills (Desirable):
- Pharmacy/Healthcare (Clinical) understanding
Benefits
We are constantly working on The PM Code, which is all about nurturing our culture here at PM. You can see some of the benefits as part of being on our team - pharmacymentor.com/careers/
Here are some of them:
- Hybrid working (both in our Sheffield based office and/or Work From Home)
- Flexihours
- Finish early on Friday's
- Birthday day off
- Company events
- Company pension
Job Type: Full-time
Salary: £40,000 - £45,000 per annum DPE
Job Type: Full-time
Salary: £40,000.00-£45,000.00 per year
Schedule:
- Monday to Friday
Experience:
- Google Ads: 4 years (preferred)
- Marketing: 4 years (preferred)
Work Location: Remote
