Marketing Assistant/Executive - Benelux

Marketing Assistant/Executive - Benelux London, England

Sony Pictures Entertainment, Inc.
Full Time London, England 30000 - 45000 GBP ANNUAL Today
Job description

Please note that this role is based in the United Kingdom. In order to enable us to meet statutory and regulatory obligations of the United Kingdom immigration system you must have the appropriate immigration permission needed to work and reside in the United Kingdom.

Hi, we’re Sony Pictures Entertainment!

We are in the business of creativity… making some of the most beloved film and television of all time for every platform in the world. As the most creative and proudly independent studio, our future is boundless.

Sony Pictures Entertainment is a division of Sony Corporation, a creative entertainment company built on a foundation of technology. Along with our sister companies, we make movies, television, music and games that engage billions of people, connecting creators and audiences around the globe. We are looking for innovators to join us as we forge the future of entertainment!

Overview of the role:

The Marketing Assistant/Executive reports into and works alongside the Senior Marketing Executive across our Nordics Benelux TV Distribution business. Key partners for this role also include the Marketing Director Nordics Benelux, the TV Distribution Sales Team, the Western Europe Central Marketing Team. This role focuses on both pre-Sales, in supporting our TVD Sales Team and post-Sales in delivering best-in-class B2B marketing partnership activity for our clients. The Marketing Assistant/Executive may also, from time-to-time, be required to support our Digital HE marketing team based in Stockholm when required by business/team needs.

Key Responsibilities:

  • Working with the Senior Marketing Executive, deliver creative B2B ideas and tactics for engaging clients with our TV Series content for all New, Returning and Priority TV Series
  • Maintain an ongoing 12-months-ahead plan of proposed B2B marketing activity including possible content package opportunities and client touch points
  • Maintain and a calendar of notable events including all relevant, global, seasonal and local events to feed into the 12-month plan
  • Track all new information/research data, key dates and Sales and Marketing materials and Assets etc. and ensure the sales team are at all times kept abreast of and are maximising potential new opportunities
  • With the Senior Marketing Executive, maintain and evolve the new SPE Hub micro-site and deliver engaging and relevant client newsletters
  • Build close relationships with the TVD Sales Team and maintain an excellent knowledge of each of the markets and client landscapes for TV Series and the current sales priorities
  • Maintain the TV Series Sales tracker ensuring marketing always have the most up to date information on any new sales/ deals to hand
  • Build positive relationships with marketing counterparts in other EMEA territories, particularly the UK and the Home Office TV Series teams, to share and align with any existing marketing ideas and opportunities
  • Work closely with the internal TV PR team to deliver standout opportunities for both pre-Sales and for our TV Series clients, including talent press interviews, promo lines and set visits, junkets etc.
  • Maintain excellent relationships with TV Series clients to enable tracking of premiere dates and clients marketing and promotional plans to feed back to the business and to encourage clients to maximise their support for Sony TV Series inc.
  • Responsible for assisting our TVD clients with access to our B2B system and assets
  • Deliver promptly on requests for marketing support materials from the TVD Sales Team for both Features & TV Series including Decks, E-blasts, Desk Drops, Trailers and Promos etc. and briefing in-house and external agencies where required
  • Support the TVD spot selling of both Current and Library Features ensuring industry insights, future trends and competitor tracking are utilised to drive new and innovative marketing solutions
  • Responsible for tracking performance of pre-Sales communications (i.e. through Salesforce) to keep building on efficiencies through a test-and-learn approach
  • Managing end-to-end organisation and delivery of in-market live and virtual screening events, including Spotlight events
  • Responsible for raising and tracking TVD Purchase Orders and managing and updating the TVD budget tracker
  • Responsible for coordinating promotional merchandise orders and creation across the Nordics Benelux marketing team
  • Liaise with Nordics Benelux Team Assistant to ensure our TVD client marketing contacts are always up to date in the central list

5% Home Entertainment:

  • Build positive relationships with the Digital HE Transactional Nordics Benelux Marketing team and be actively engaged with our transactional business
  • Provide additional support where required, including PR agency liaison on content plans access to social media assets and light touch marketing assistance with our Physical licensees

Qualifications and/or Experience Required:

  • Typically, 1-2 years of experience in Marketing, preferably in the entertainment sector
  • Experience of working in a B2B environment and in delivering creative marketing campaigns
  • Self-motivated standout colleague with a flexible attitude towards the role evolving as business needs change
  • Excellent written and verbal communication skills, confident to present
  • Strong interpersonal skills required, with the ability to manage multiple collaborators
  • Relishes the opportunity to work in a territory that covers multiple countries
  • An excellent multi-tasker with experience of working on multiple projects at the same time
  • Experience of working with external agencies and third parties

If you require any reasonable adjustments with any part of the recruitment process, including the application or interview process, please contact us at [email protected]. Please put Reasonable Adjustment Request in the subject line of the email.

Sony Pictures Entertainment is committed to equal opportunity in all its employment practices, policies and procedures. No worker or potential worker will therefore receive less favourable treatment due to their race, age, creed, sexual orientation, colour, nationality, ethnic origin, disability, religion, gender, marital status or Trade Union membership (if applicable).

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Marketing Assistant/Executive - Benelux
Sony Pictures Entertainment, Inc.

www.sonypicturesjobs.com
Culver City, United States
Tony Vinciquerra
$5 to $10 billion (USD)
5001 to 10000 Employees
Subsidiary or Business Segment
Film Production
1989
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