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Are you a curious analyst with strong experience of researching and interpreting data?

We are looking for 2 Marketing Analysts to join the Brand & Marketing team on a permanent basis. You will be responsible for the analysis of the school’s media activity and marketing campaigns, especially their targeting, measurement and efficiency, and will help teams understand more about who and what is driving our performance

These are brand new roles within an expanding team of analysts at London Business School. These roles which will give you the unique opportunity to convince colleagues of areas for improvements in the performance of marketing activities across our key products and brand.

• Measure, analyse and deliver convincing insights on media and marketing performance and user behaviour across channels, platforms and products.

• Typical focus areas include the performance of our PPC, display and social channels; web traffic and customer journey analysis
• Collaborate with our media agency to integrate and align their reporting and analysis with in-house processes.
• Build good relationships with channel owners and the marketing team to understand business objectives and activities to ensure analysis reflects the latest thinking - and meets evolving data needs.
• Own regular reporting on media and marketing KPls, extracting data from multiple sources - with a focus on monthly reports.
• Work with marketing channel owners to help set the benchmarks for the performance of campaigns and report against these.

• Strong experience working in analytics preferably within a marketing/media background
• Experience of extracting data from systems with SQL, Google Analytics, Power BI or Tableau
• Confidence in discussing the drivers of digital marketing and how different channels/ platforms contribute to an overall plan.
• Experience with reporting tools for email management and social media systems is an advantage
• Good communication skills with the ability to engage with colleagues of varying levels of role seniority.

• Generous annual leave of 27 days PLUS extra between Christmas and New Year!
• Generous pension package, 21.4% employer contribution (in return for employee enrolment and contribution)
• Free onsite gym and swimming pool
• Amazing range of professional development to support your career path
• Enhanced cycle to work scheme
• Wellbeing offering to support your physical, mental and financial health
• Up to 5 days volunteering leave or parent /carer emergency leave

All enjoyed in a Smart (hybrid) Working environment so we’re looking forward to discussing how, where and when you might work best to deliver in your new role.

Our commitment to driving inclusion and belonging

We are a globally reaching institution, committed to creating tangible and sustainable change in driving inclusion & belonging within our School, education and society at large. We are dedicated to creating an environment where everyone in our community feels they belong and thrive. This is a key school priority, and we want everyone who joins LBS to feel respected, welcomed, and heard.

Please note we start screening CVs and interviewing candidates from the start of a campaign. A successful candidate could progress to offer before the advertised closing date. We encourage you to apply as soon as possible if you are interested in any roles.

Closing date 21 May 2023

London Business School; a global and vibrant business community based in two of the world’s most dynamic cities, London and Dubai. It’s where extraordinary minds and diverse perspectives connect, to have a profound impact on the way the world does business and the way business impacts the world. We offer best in class hybrid learning to our students and participants, whilst creating a flexible, supportive and dynamic working environment for our people to excel in, whatever their location