Insight and Research Strategist London, England
Job description
About Team:
_Work in a positive culture with people that genuinely love, and are naturally, great at what they do
The client you will work with on this account is really incredible, including Louis Vuitton, Nike, Estee Lauder etc. _
Learn more about Company and the workplace - https://qumin.co.uk/
About the role:
- Lead our editorial team to maximise Dao’s exposure and reach and increase views and newsletter subscribers.
- Initiate and optimise all aspects of the website, such as content strategy, SEO, partnerships with media outlets, and collaborative projects/reports with journalists or agencies.
Insights and Research
- Lead Dao Insights (Dao Pro) client projects, with 3 main China-focused products – Insights newsletter, deep-dive research reports, and insights/trend workshops. Develop future products under the Dao banner and grow the Insights department.
- Stay up to date on China’s marketing, consumer, and sector-based trends, as well as the latest trends in research suppliers and methodologies (both primary & secondary).
- Work across a range of different projects including innovation tracking, consumer research, and trend forecasting. This will involve in-depth exploration of a wide variety of market sectors and require skills in research analysis and the articulation of key trends and insights.
- Design, execute, and deliver market research and manage market research vendor relationships. Investigate consumer trends and provide insights to our clients.
- Understand clients’ key business priorities, drivers, and hypotheses, in order to deliver actionable insights and propose new areas for investigation.
- Ability to design and moderate focus groups is a plus.
Strategy
- Providing insights & strategy for new business pitches outside of Research & Insights, include informing social media retainers, large-scale campaigns, etc.
- Keep the teams focused on the end goals in the execution of projects across the business – brief writing to presentation.
- Work with internal teams to develop strategies that fuel client success. Responsible for client KPIs across the business.
- Build and maintain client dashboards and reports that illustrate how key performance indicators (KPIs) and metrics are changing over time – responsible for client performance across the business.
- Working with our creative and client team to build inspiring, relevant creative briefs and use insights to stimulate great ideas.Must-see points:
Experience of delivering research and insights projects, whether it is from a consultancy (McKinsey, Deloitte etc) or from agency.
Do not have to be Chinese, English needs to be at native level, because most of the output will be in English, and it is talking about insights.
Candidate Profile:
- Extremely intelligent – Be the most interesting person in the business and the most interested in people and cultures. Bring beauty to your expertise and be our cultural inspiration.
- Excellence – Always aim for the best.
- Authority – Can decide on a direction and rally others behind it.
- Risky – Push to take bold leaps, even if that means mistakes along the way.
- Caring and methodical – Ensure workloads are managed well across the team. Foster happy people as part of a well ran team.
- Get sh*t done – Action solutions/changes/processes promptly, religiously deliver on commitments.
- Problem solver – More than just being available for meetings, truly listen and action, have a real understanding of team members’ day-to-day problems. Earn a reputation as the go-to person to help our people solve problems, promptly.
- Thought leader – You help codify and spread Qumin’s point of view on strategy and brands, through writing, public speaking and influence.
- Copy and paste #CuminQumin into your summary/intro. All applications without this hashtag will not be reviewed.
List of advantages:
29 days holiday, private health insurance, workplace pension, competitive salary, discretionary and structured bonuses, birthdays off, regular social events, etc.
Recruitment Process
Initial interview with the CEO for a chat
Then a commercial test
Then final interview
Job Type: Full-time
Salary: Up to £40,000.00 per year
Benefits:
- Company events
- Company pension
- Private medical insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Ability to commute/relocate:
- London, Greater London: reliably commute or plan to relocate before starting work (required)
Language:
- English (required)
Work Location: In person
Reference ID: Researcher
