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hr generalist Bellingham, WA

Larson Gross, PLLC

Full Time Bellingham, WA 38 - 28 USD HOURLY Today

Job description

Larson Gross CPAs & Consultants is an innovative, forward-thinking, and team-oriented firm. We are a locally owned, full service public accounting firm based in Bellingham, Yakima, and Wenatchee, Washington. We offer audit, tax, and consulting services in a variety of industries. Our growth is a result of our long-term and collaborative approach to client service, and we build genuine relationships with our colleagues, our clients, and the communities we serve.

Work Environment:

Learning environment - grow your career
We work as a team
Flexible work arrangements
Volunteer opportunities
Community Giving Campaigns

We are seeking a full time Marketing Generalist. Ideally located in Bellingham or Wenatchee. Hybrid schedule available.

The Marketing Generalist plays a pivotal role in developing and executing marketing strategies, campaigns, and initiatives to drive brand awareness, client engagement, and firm growth. The Marketing Generalist supports the Marketing Manager with a well-rounded marketing perspective, passion for creativity, data-driven decision-making, and a strong understanding of various marketing channels and tactics.

Responsibilities:

Help develop and implement marketing strategies and campaigns across multiple channels, including digital, social media, email, content marketing, and traditional marketing methods.
Collaborate with cross-functional teams to align marketing initiatives with business objectives and ensure consistent messaging and branding.
Conduct market research and competitive analysis to identify client needs, market trends, and opportunities for growth.
Create engaging and persuasive marketing content, including blog posts, thought leadership articles, press releases, social media posts, website copy, and email campaigns.
Help manage social media accounts and develop social media strategies to increase brand visibility, engagement, and follower growth.
Analyze marketing data, such as website analytics, campaign performance metrics, and client feedback, to evaluate the effectiveness of marketing efforts and identify areas for improvement.
Collaborate with the Marketing Manager and others to develop visually appealing and impactful marketing materials, such as brochures, infographics, presentations, and advertisements.
Assist in organizing and executing business development events, sponsorships, and conferences to promote the firm’s breadth of services.
Stay up to date with industry trends, emerging marketing technologies, and best practices to ensure the firm remains competitive in the market.
Monitor and manage marketing budgets to ensure effective allocation of resources and maximize ROI.

Qualifications:

Bachelor's degree in marketing, business administration plus at least 3 years of business-to-business (B2B) marketing experience. Relevant certifications or additional training in marketing is a plus.
Proven experience working in a marketing role, preferably in a Generalist capacity, demonstrating a strong understanding of various marketing channels and tactics.
Excellent attention to detail.
Proficient in using marketing tools and platforms, such as email marketing software, social media management tools, content management systems, and analytics tools.
Excellent written and verbal communication skills, with the ability to craft compelling marketing content and effectively communicate ideas and concepts.
Strong analytical skills and the ability to interpret and leverage data to drive marketing decisions and optimize campaigns.
Creative mindset with a keen eye for detail and design aesthetics.
Experience working in Adobe CC, specifically Photoshop, Illustrator, and InDesign
Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced, deadline-driven environment.
Strong interpersonal skills and the ability to work collaboratively in a cross-functional team.
Self-motivated and proactive, with a passion for learning and staying up to date with the latest marketing trends and technologies.
Experience in professional services or a similar B2B environment is a plus.
Ability to communicate clearly and concisely in English.

Compensation range: $28.00 - $38.00

Benefits and Perks:

Discretionary Bonus
Incentive Programs
Medical, Vision, Dental, Life Insurance
Health Savings Account (HSA), Flexible Spending Account (FSA)
5% 401(k) Profit Sharing Contribution (upon meeting eligibility)
PTO Accrual – .088 hours per hour worked (annual maximum of 160 hours; increases with tenure at company)
Ten paid holidays per year
Bereavement Leave (up to 3 days paid)
Employee Assistance Program