Head of Marketing London, England
Job description
Who are we?
Hi! We are Ravelin! We're a fraud detection company using advanced machine learning and network analysis technology to solve big problems. Our goal is to make online transactions safer and help our clients feel confident serving their customers.
And we have fun in the meantime! We are a friendly bunch and pride ourselves in having a strong culture and adhering to our values of empathy, ambition, unity and integrity. We really value work/life balance and we embrace a flat hierarchy structure company-wide. Join us and you’ll learn fast about cutting-edge tech and work with some of the brightest and nicest people around - check out our Glassdoor reviews.
If this sounds like your cup of tea, we would love to hear from you! For more information check out our blog to see if you would like to help us prevent crime and protect the world's biggest online businesses.
The Role
We are seeking a highly motivated and experienced Head of Marketing to lead our marketing efforts for the next phase of our growth.
The ideal candidate has a proven hands-on track record of executing successful marketing campaigns and initiatives, and is confident in a complex medium length sales cycle B2B enterprise sales environment incorporating product marketing, digital marketing, content marketing, and field events. Someone who is a skilled manager and takes pride in hiring, training and supporting a team of talented individuals.
Responsibilities
- Manage and build a lean, high-performing marketing team
- Develop and manage the marketing budget, ensuring resources are allocated appropriately to achieve maximum return on investment
- Manage and collaborate with external agencies as required
- Create and execute demand generation campaigns to drive leads and revenue growth
- Develop and manage content marketing initiatives, including blog posts, white papers, and webinars to maintain and grow Ravelin’s thought leadership in the industry
- Oversee the development and maintenance of the company website, ensuring it is optimized for lead generation and conversion
- Collaborate with the sales team to develop sales enablement materials, such as presentations, case studies, and sales collateral, to support the sales process
- Conduct market research and competitive analysis to inform marketing strategies and tactics
- Evaluate and measure the effectiveness of marketing programs and campaigns, providing insights and recommendations for continuous improvement
Requirements
- Strong leadership and people management skills, with a track record of building and managing high-performing marketing teams
- Experience developing and executing successful demand generation campaigns
- Strong content marketing skills, with experience creating a variety of content types
- Experience working with sales teams and developing sales enablement materials
- Analytical mindset with experience measuring and analyzing marketing performance metrics
- Excellent communication skills, with the ability to communicate complex concepts clearly and effectively
- Knowledge of e-commerce and financial services industries a plus
Benefits
- Mental health support through Spill
- £1000 wellness budget
- Comprehensive medical cover with AXA
- Pension Scheme with Aviva
- 25 days holiday + bank holidays + 1 extra day off for religious holidays
- Flexible working hours & remote friendly environment
- Ravelin Gives Back - monthly charitable donations and regular volunteering opportunities
- TeamBandit - Fortnightly team lunches with different people from across the company
- Access to BorrowmyDoggy
- Cycle-to-Work scheme
- Weekly board game nights & budget for regular socials that anyone can organise
*Job offers may be withdrawn if candidates do not meet our pre-employment checks: unspent criminal convictions, employment verification, and right to work.*
