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Title: Outreach, Marketing & Events Coordinator

Department: SEO Law

Reporting To: Assistant Director, Recruitment & Marketing – SEO Law

FLSA: Exempt

Compensation: $58,500 - $63,500 (Annually)

Location/Hours

This is a full-time, hybrid position based out of our New York City office location. It is expected that some duties will be performed on-site and some remotely, with the understanding that government and public health guidelines will help determine the extent to which it is safe to carry out in-person and onsite activities.

ABOUT SEO

We Propel Human Potential. SEO is an educational nonprofit focused on improving outcomes for students that come from underserved and historically underrepresented backgrounds. For over 50 years, SEO has been an innovator in education, mentorship, and creating educational programs and opportunities that maximize the full potential of our students. We are on a mission to create an ecosystem of excellence for the students we serve!

ABOUT SEO LAW

The Sponsors for Educational Opportunity (SEO) Law Programs offers scholarships, academic preparation, career development training and internship opportunities to talented, underrepresented incoming law students. SEO Law is composed of two primary programs: Catalyst and the Fellowship. SEO Law Catalyst is virtual pre-law pipeline that assists participants apply to law school, while the SEO Law Fellowship provides hands-on training from legal practitioners and academic instruction from law school professors, before embarking on a 10- week paid internship at a top corporate law firm to prior to beginning law school. The Fellowship also provides academic and professional support throughout the first year of law school. (Learn more here: SEO Law)

POSITION OVERVIEW & RESPONSIBILITIES

The Outreach, Marketing & Events Coordinator of the SEO Law team is responsible for providing support to the Assistant Director of Outreach, Recruitment & Marketing in the team's outreach and recruitment of new applicants as well as the planning, coordination, and execution of in-person and virtual programmatic events. Responsibilities include:

Outreach:

• Conduct research of pre-law fairs, conferences and speaker/panelist opportunities across the country and determine attendance strategy with the Assistant Director of Outreach, Recruitment & Marketing and Director
• Register for pre-law fairs and conferences and coordinate travel for team
• Attend in-person and virtual fairs and conferences, serving as a representative to prospective applicants
• Build or maintain relationships with external stakeholders (pre-law advisors, LSAC, law schools, etc.)

Marketing:

• Work with the Assistant Director of Outreach, Recruitment & Marketing to develop printed materials and collateral (flyers, palm cards, swag, etc).
• Work with the Assistant Director of Outreach, Recruitment & Marketing to develop strategic marketing campaigns, including e-mail marketing, text-marketing and social media (Twitter, LinkedIn and Instagram)
• Research and draft newsletters/blog posts related to law school admissions, law schools, legal recruiting and law firms

Event Planning:

• Plan, coordinate and execute programming events, including the 2-week Law Institute in May and virtual events for Catalysts, this includes creating name tags, tent cards, program brochures, and other materials for in-person programming and working with vendors and sponsors regarding timelines, processes, and other deliverables and coordinating other day-of logistics
• Research, source, and coordinate with vendors and sponsors to secure venues, catering, and speakers for our events
• Developing run-of-shows for events and communication plans for participants, law firm partners, and vendors
• Work with law firm partners to obtain volunteers or speakers for programming
• Designing surveys to obtain event feedback and effectiveness

Administrative/Programmatic Tasks:

• Conducting research to support fellow team members with discrete special projects as needed

• Review applications and conduct applicant interviews and make recommendations for program
• Other duties as assigned.

COMPETENCIES

• Mission Driven: Passion for closing the opportunity gap for underserved and underrepresented students and young professionals
• Communication: The skill and professional presence to interact with prospective and current program participants with intellectual depth, concision, and authenticity.

• Problem-Solving The capacity to anticipate needs, use the best resources, and employ careful decision-making.
• Teamwork & Collaboration: The ability to be both a self-starter and a team player who builds people-first relationships and prioritizes the SEO mission whenever possible.
• Curiosity: The courage and awareness to ask important questions and listen for the opportunity to learn.

REQUIREMENTS:

• 1-2 years of professional experience in a similar role; relevant internship experience may be considered.
• Must be experienced and technically proficient in MS Office and standard workplace applications like Zoom and Box. Email and social media marketing tools are a plus.
• Experience coordinating events and managing vendor relationships.
• Practiced written, verbal, and interpersonal communications skills; must be comfortable speaking to and engaging with diverse communities through different mediums, including in-person, email, messaging platforms, video chats/conferencing, and phone calls.
• Strong organizational skills and a high degree of comfort managing multiple competing priorities and meeting deadlines independently and as part of a larger team.
• Strong attention to detail and proofing skills.
• Available to work a few (less than 15) evenings throughout the year, such as attending virtual webinars or kick-off events.
• The combined lived and learned experience to apply a race-intentional and inclusive lens to work and relationships.
• A background in higher education administration, student recruitment, admissions, or campus ambassadorship, and direct outreach and/or marketing experience is a plus.

COMPENSATION & BENEFITS

SEO offers a competitive compensation package and comprehensive benefits plan, including low-cost health, vision, and dental options, a generous holiday schedule and PTO policies, disability coverage, fully paid time off for new parents, and employer contributions to health reimbursement and retirement accounts. We are constantly working to improve our benefits each year based on the needs of our employees. We value wellness and strive to consistently use a DEIB lens to put people first and foremost.

The compensation listed in this posting reflects what SEO believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and SEO reserves the right to modify this pay range at any time.

Vaccination Policy

In view of governmental vaccination recommendations and/or mandates in areas we work, as well as the guidance of the CDC that vaccination is the most effective means to provide a safe working and teaching environment, subject to applicable law, applicants who obtain a conditional job offer will be required to demonstrate that they have been fully vaccinated for COVID-19 or qualify for a medical or religious accommodation to this vaccination requirement, before beginning employment with SEO.

EEOC Policy

At SEO we are committed to cultivating a team that embodies the backgrounds and experiences of the constituencies we serve and the communities we live in, and a workplace that reflects the impact we make in the world. Candidates from historically excluded and underrepresented communities – including people of color, women, members of the LGBTQIA+ Community, veterans, and people with disabilities are strongly encouraged to apply.

Equal Employment Opportunity is not just the law, it is our commitment.

Sponsors for Educational Opportunity is an Equal Opportunity/Affirmative Action Employer – M/F/D/V. We will consider all qualified applicants for employment regardless of race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, parental status, genetic information or characteristics, or any other legally protected status.

If you need accommodation while applying for a role with SEO, due to a disability, please email SEO Talent.