
director enterprise account manager Remote
Job description
ABOUT THE ROLE
Leafly is hiring an Account Director on our Sales team to help drive client relationships and revenue through the acquisition, development, and strategic management of Leafly’s key advertising partners. Leafly is looking for someone with robust experience in online media sales, a solid understanding of digital media and advertising, direct experience building and maintaining enterprise level client relationships, and excellent communication skills.
- Manage and deepen relationships with existing advertising partners, both with agencies and directly with advertisers
- Establish mutually beneficial relationships with new clients, educating them on Leafly and the value of the Leafly ads platform.
- Uncover business initiatives and pain points that map back our solutions across multiple lines of business.
- Work independently while collaborating effectively with internal sales leadership, ad operations, legal, product, and marketing teams on sales & product strategy.
- Lead with solutions when identifying opportunities for improvements in products, service, and policy by evaluating results and competitive developments.
- Shape Leafly’s ad product and sales roadmap by aggregating and sharing client feedback and campaign metrics with cross-functional stakeholders.
- Potential travel up to 50% or greater across North America
- 7+ years of B2B digital media sales and account management experience
- Experience closing sales and generating revenue with high achievement against monthly, quarterly, and annual sales targets.
- Experience managing complex client relationships where the customer needs, sales strategy, and opportunity are not well defined. Experience identifying and aggregating performance metrics and insights into effective narratives, with recommendations, to external senior leaders.
- Strong client management skills and proven experience engaging with senior executives on marketing strategy.
- A deep knowledge of traditional and digital media and its market landscape
- A deep understanding of the way businesses operate and the priorities that drive decisions from the C-level.
- Ability to self-start, work independently, and produce outcomes quickly.
- Excellent written, verbal, in-person, and video conference communication skills
- Proficient in Salesforce CRM, order management systems, Google Suite, Microsoft Office, Mac systems, and other digital marketing systems and social media networks
- A working understanding of programmatic advertising landscape in North America
- Strong relationships with non-endemic mainstream brands, endemic cannabis brands, and their agencies, is an asset.
- Knowledge and passion for the cannabis industry
- Knowledge of online advertising, digital media consumption patterns, and branding measurement
- 7+ years’ experience in a B2B Sales, Account Manager, or Account Executive role in a SaaS, Media services, or advertising industry.
- Experience with solution selling and using consultative sales techniques.
- Ability to handle ambiguity and quickly react and adapt to an ever-changing regulatory environment.
- Strong verbal and written communication skills
- Excellent organizational and time management skills
- Sound business judgment, proven ability to influence others, and strong analytical thinking skills.
- Ability to challenge customers and defend Leafly’s value.
- Experience analyzing data, trends, and customer information to identify growth opportunities.
- Excellent interpersonal skills with the ability to build authentic business relationships and deal effectively with relational challenges as they arise.
- Proficient with Salesforce
- Enthusiastic about traveling to visit retailers, up to 50% of the time.
- Competitive salary and bonus
- Equity plan
- Unlimited vacation
- 100% employer paid premiums for health insurance for employee/75% paid for dependents
- 401k employer matching up to 3.5%
- Pet insurance
- Flexible work schedule
- Fully remote work environment
$150,000 - $170,000 On Target Earnings (base salary + variable)
Salary may be adjusted based on geographic location.
