digital marketing London, England
Moonpig
Full Time
London, England
52000 - 30000 GBP ANNUAL Today
Job description
About us:
Buyagift and Red Letter Days are the UK’s leading gift experience provider. Our core focus is to deliver happiness to our customers, suppliers, team and retail partners, we aim to do this by providing industry leading products. The iconic Red Letter Days brand was added to our portfolio in November 2017, and we are extremely proud to be part of the Moonpig Group since July 2022.Our people are a fundamental driver of our success. We place great importance on nurturing exceptional people as we firmly believe that our competitive advantage stems from the capabilities and potential of our workforce. Our People team helps to drive those efforts across the business.
About the role
We are looking for an experienced Senior Performance Executive seeking a challenge who is driven and motivated, with a strong analytical background. This is a varied role whose focus will be hands-on campaign management and optimisation of all Paid Search and Shopping campaigns. The Senior Performance Marketing Executive will also be required to manage agencies with paid social and display activities. This is a role for a self-starter, there is plenty of scope for you to decide on your own direction within a wide-range of core objectives.
Responsibilities:
- Work with the Senior Performance Marketing Manager to define and execute a full funnel paid media strategy across the brands.
- Supporting the Senior Performance Marketing Manager in running and managing paid media campaigns across various channels (Google, Facebook/IG and TikTok)
- Working with the PPC team and wider acquisition team to deliver exceptional channel performance against strategic business objectives & ensure we are achieving sales and ROI targets.
- Regular presenting of performance and key achievements to the PPC team, wider acquisition team and the rest of the business will be required.
- Building relationships with third party partners (i.e. Google and Microsoft) to ensure you are a subject matter expert, and are kept up-to-date on the latest features and releases.
- Fostering a test and learn mentality – you can set up, run and report on considered and scientific experiments which strive to improve efficiency of our spend.
- Managing relationships with and delivering performance reporting and actionable insight to internal stakeholders.
- Work cross-functionally with teams in design, CRM, SEO, affiliates and ecommerce to ensure campaigns are aligned with marketing and brand strategies.
About You
- 3+ years experience in performance marketing either agency or client side.
- Experience managing large media budgets and delivering against multiple KPIs.
- Experience managing agencies and third party relationships.
- Proven track record of creating & executing strategic plans and driving results through performance marketing
- In depth knowledge of utilising audiences to drive sales and growth.
- Solid understanding of paid social (Meta, Pinterest & TikTok) and display/video channels (RTB House, Youtube, Display, Discovery)
- Experience using a variety of tools (Google Ads, TikTok Ads Manager, Meta Business Manager, Google Analytics and Adobe Analytics)
- Strong understanding of attribution and cross channel performance measurement
- Strong knowledge and experience of Performance Max, Google Shopping and Merchant Center.
- Highly numerate with strong Excel skills, ability to manipulate and analyse large amounts of data.
- Excellent verbal and written communication skills as well as stakeholder management.
- Demonstrable understanding of the wider Digital Marketing landscape (CRM, Affiliate and SEO).
- Demonstrable passion for working in ecommerce / digital marketing with a commercial mindset.
- Google Ads and Meta Ads accreditation (preferred)
Desirable Skills
- Experience with Amazon Advertising
- Experience with bid management tool MarinOne
We live by our company core purpose of Delivering Happiness – Amazing People. We only hire amazing people like you, if this is you and if this sounds like the opportunity you have been looking for, we would love to hear from you.
In addition to a competitive salary package, you will also be eligible for our host of employee benefits:
- 25 days paid holiday, increasing by one each year
- After 5 years with us you will be eligible for 4 weeks fully paid sabbatical
- Flexible work environment
- Access to Perkbox shopping discounts
- Bike to work scheme
- Free private healthcare
- Company matched pension benefits
- Learning & development opportunities
- Employee wellbeing program
- Discounted gym memberships and lots of opportunities to try out our products
We are a super friendly bunch with very big plans both for ourselves, our team and the business
Our mission
For everyone in the UK to create unique memories that last a lifetime
Our vision
To be the most trusted platform in the UK gift experience market
Our Commitment to Equality, Diversity and Inclusivity
We’re committed to creating an inclusive and caring culture with amazing people who feel a real sense of belonging. We welcome and celebrate all diverse backgrounds - from working parents who need flexibility with their hours, individuals who are neurodiverse and prefer to work a certain way to those from underrepresented communities. We’re proud to have an employee-led group pushing the agenda on all things inclusive. And we will continue to strive for diversity and that sense of belonging so that each and every one of our team have a safe and comfortable environment in which they can be themselves and thrive at work.
Want to know what it is like to work at Buyagift and Red Letter Days, come take a look at what our team has to say: https://www.buyagift.co.uk/aboutus or check out our company reviews on Glassdoor: https://www.glassdoor.co.uk/Reviews/Buyagift-Reviews-E1140132.htm
Disclaimer: In applying to this position, you consent to Experience More Ltd to keep your CV and application details on records and to process your CV internally with relevant departments involved with the recruitment of the advertised position.
Due to the high volume of applications it will not be possible to respond to unsuccessful candidates. Sorry for any inconvenience this may cause.
Moonpig
www.moonpig.com
London, United Kingdom
Nickyl Raithatha
$100 to $500 million (USD)
201 to 500 Employees
Company - Private
Internet & Web Services
2000
