copywriter Manchester, England
Job description
Job Descripon: Copywriter (Industry Specialist) – ANTALA LTD
Company Overview:
We are a sales, markeng and technology driven company that operates in the UK & Ireland, promong specialty industrial chemicals from adhesives and sealants to lubricants and electronic protecon materials. We go beyond just distribuon to provide technical support all stages of the specialty chemicals journey; from understanding the design stage, to online and in-house support.
Our adhesives, sealants and industrial lubricants porolio allows our clients to benefit from an opmised specialty chemical supply chain, whilst ensuring only premium technologies and experse are being ulised. We are seeking a talented Copywriter to join our dynamic markeng team. This role offers an excing opportunity to ulize your exceponal wring skills and industry experse to create compelling content that effecvely communicates our brand message to our target audience.
Role Overview:
As a Copywriter specialized in the chemical industry, you will play a crucial role in developing and execung strategic and engaging writen content across various markeng channels. You will collaborate closely with cross-funconal teams, including markeng, product development, and sales, to understand our products, their applicaons, and the unique value they provide to our customers. By leveraging your understanding of the chemical industry, you will cra persuasive copy that educates, inspires, and resonates with our audience.
Responsibilies:
Content Creaon:
- Create engaging and persuasive copy for markeng materials, including brochures, product descripons, website content, case studies, white papers, and presentaons.
- Develop compelling narraves that effecvely communicate the benefits, features, and applicaons of our chemical products to different target audiences.
- Conduct thorough research on chemical industry trends, innovaons, and regulatory requirements to ensure accurate and up-to-date content.
- Collaborate with the markeng team to develop content strategies and concepts that align with our brand guidelines and business objecves.
Technical Wring:
- Translate complex technical informaon into clear, concise, and easily understandable language for a non-technical audience.
- Develop technical documentaon, such as user manuals, safety data sheets (SDS), and technical specificaons, while adhering to industry standards and guidelines.
- Work closely with the sales team to gather informaon and ensure accuracy and consistency in technical content.
Eding and Proofreading:
- Review and edit content produced by internal and external stakeholders to ensure grammacal accuracy, clarity, and adherence to brand guidelines.
- Proofread markeng materials and technical documentaon to idenfy and correct errors, typos, and inconsistencies.
- Market Research and Compeve Analysis: Stay up to date with industry trends, market dynamics, and competor acvies to idenfy opportunies for differenaon and effecve messaging.
- Conduct market research and gather customer insights to beter understand their needs, pain points, and preferences.
Qualificaons:
- Bachelor’s degree in markeng, Communicaons, Journalism, or a related field.
- Proven experience as a Copywriter or Content Writer, with a focus on the chemical industry or related fields.
- Strong knowledge of the chemical industry, including key market players, products, applicaons, and regulaons.
- Excellent wring, eding, and proofreading skills, with exceponal atenon to detail.
- Ability to simplify complex technical informaon into clear and concise language.
- Proficiency in conducng research and gathering relevant industry informaon.
- Familiarity with SEO principles and best pracces for online content creaon.
- Strong collaboraon and communicaon skills, with the ability to work effecvely in cross- funconal teams.
Join our team and make a significant impact by shaping the communicaon and markeng efforts of our innovave chemical products. Together, we can inspire our customers, drive growth, and contribute to a more sustainable future.
Job Types: Full-time, Permanent
Salary: £20,000.00-£28,000.00 per year
Ability to commute/relocate:
- Manchester: reliably commute or plan to relocate before starting work (required)
Work Location: In person
