content manager Brighton, England
Job description
Senior Communications and Content Manager
Brighton BN1 4FY / London / Manchester / flexible, hybrid with travel to Brighton
Permanent
Full time 37.5 hours
Salary £65K - £75K depending on experience and location
Overview
Fantastic opportunity for a talented and multi-skilled Senior Communications and Content Manager to join our dynamic Market Engagement Team at Bupa Global.
As a team we bring the Bupa Global story to life, by creating compelling communications and content that disrupt the market and create a step change in how we engage our customers, prospects, and internal colleagues.
The role
- Working with the Head of Market Engagement, you’ll play a key role in the creation of an overarching strategic vision, new external story, and brand messaging framework for Bupa Global that is relevant to all customers, in all markets that we operate within.
- Supporting the Head of Market Engagement, you’ll bring the Bupa Global story to life by developing integrated, multi-channel communication and content strategies and plans. The key focus is to promote our expertise across all channels for internal and external audiences to grow our market presence.
- Responsible for creating and managing the development and production of a range of market facing communications and content that drives awareness of Bupa Global’s brand and increase our share of voice and credibility externally with customers and prospects.
- Collaborating with the Product and Marketing colleagues and other key stakeholders across the business to define customer needs and communication objectives to maximise the impact and success of the campaigns. With a key focus on leveraging content across all channels to drive engagement and delivering measurable results.
- Working closely with the Internal Communications team to contribute to the development and execution of the global internal communications strategy.
- Playing a key contributing role to the development of industry leading thought leadership ideas and content around the ‘future of healthcare themes’ for all Bupa Global customer audiences, across multiple regions (Individual, SME, Corporate, Intermediary).
- Working closely with other Market Engagement colleagues on the co-ordination and delivery of global customer events
- Working with and managing relationships with large agencies, to support the development of marketing communications and content including the creation of an agency roster and agency review
- Working within legal and regulatory compliance frameworks and mitigating and managing risk
You
- Dynamic, passionate, charismatic and creative
- A naturally strategic thinker who can unpack business challenges and develop effective marketing communication strategies and content.
- Comfortable operating in a fast-paced environment
- Real understanding of the crucial role of modern marketing in creating true connections between us and our customers, to achieve business and growth objectives.
- Experience of building relationships with and managing large advertising agencies
Why Bupa?
We are a health insurer and provider. With no shareholders, our customers are our focus. We reinvest profits into providing more and better healthcare for the benefit of current and future customers.
Bupa Global is the international health insurance division of Bupa. We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, anywhere in the world, whether at home or when studying, living, travelling or working abroad.
Bupa Global has offices around the world including London and Brighton (UK), Miami (USA), Dubai (UAE, in partnership with OIC), and Hong Kong (China) as well as regional offices in mainland China, Singapore, Egypt, Mexico, the Dominican Republic, Bolivia, Brazil, Panama, Guatemala and Ecuador.
Benefits
Our benefits are driven by what matters to our people. It’s important to us that these benefits support a work-life balance that keeps people healthy, both mentally and physically.
You’ll be eligible for:
- 25 days holiday, increasing through length of service, with the option to buy or sell
- An enhanced pension plan and life insurance
- Annual performance-based bonus target 10%
- Various other benefits and online discounts
- Access to a season ticket loan for public transport
Diversity and Inclusion
Bupa is committed to making sure that every applicant is assessed solely on personal merit and qualifications. We actively celebrate the diversity of our colleagues and provide an inclusive environment so you can bring your true self to Bupa. We’ll make sure you are treated fairly regardless of disability or circumstance. That’s why we’re happy to offer reasonable adjustments as part of our recruitment process to anyone that needs them.
you.
Time Type:
Full time
