communications coordinator Millersville, PA
Millersville University
Full Time
Millersville, PA
69618 - 60917 USD ANNUAL Today
Job description
Position Information
Requisition Number
P01011
Position Type
Management
Department
Winter Visual and Performing Arts Center Staff
Working Title
Arts Communication Manager
Classification
Operational Leadership/Professional 170 - S170
Position Summary Information
Nature of position
Permanent, Full-time
If Temporary, Start Date
If Temporary, End Date
If part-time, hours per week
If part-time, percent time
Days Worked
Monday – Friday- Evening and weekends as necessary.
Hours/Shift worked
8:00 A.M. – 4:30 P.M.
Union
Management
Posting Detail Information
Job Summary/Basic Function
The Arts Communication Manager, plans, coordinates, and executes all marketing and communication efforts for Visual and Performing Arts Office events programming in accordance with the University’s EPPIIC values and OVPA’s mission, organizational goals, and strategic initiatives as set by the Director. This position produces and manages all OVPA messaging and supports both internal and external communications, including website, social media, electronic, and hard copy means to ensure success of the OVPA programs and positively enhance the visibility of the University.
Located in Lancaster County, Pennsylvania, Millersville University of Pennsylvania is one of the 10 public universities of Pennsylvania’s State System of Higher Education. Our pillars of distinction include exceptionally strong student-faculty relationships, numerous programs of distinction, a beautiful campus and vibrant location, and successful job placement for our students. Our students’ success, both inside and outside of the classroom, is our highest priority, and we provide numerous opportunities to facilitate their academic, personal, and social growth and development. Almost 70 baccalaureate programs are available for our 6,000 students to find their path.. Approximately one thousand graduate students enroll in 21 master’s and three doctoral programs. Our faculty are highly respected in their fields and dedicated to the success of students in the classroom, research labs, and in campus life. Over 66,000 alumni live in all 50 states and in 72 countries around the world. We seek individuals who embrace and value our EPPIIC values of exploration, public mission, professionalism, inclusion, integrity, and compassion.
Located in Lancaster County, Pennsylvania, Millersville University of Pennsylvania is one of the 10 public universities of Pennsylvania’s State System of Higher Education. Our pillars of distinction include exceptionally strong student-faculty relationships, numerous programs of distinction, a beautiful campus and vibrant location, and successful job placement for our students. Our students’ success, both inside and outside of the classroom, is our highest priority, and we provide numerous opportunities to facilitate their academic, personal, and social growth and development. Almost 70 baccalaureate programs are available for our 6,000 students to find their path.. Approximately one thousand graduate students enroll in 21 master’s and three doctoral programs. Our faculty are highly respected in their fields and dedicated to the success of students in the classroom, research labs, and in campus life. Over 66,000 alumni live in all 50 states and in 72 countries around the world. We seek individuals who embrace and value our EPPIIC values of exploration, public mission, professionalism, inclusion, integrity, and compassion.
Annual Salary: $60,917.00 – 69,618.00, plus comprehensive benefits starting on the first day of employment, including:
- Health insurance – Low bi-weekly premium, with coverage starting on the first day of employment for employee and all dependents.
- Dental insurance – Coverage is free to employee and dependents with coverage starting on the first day of employment.
- Vision insurance – Coverage is free to employee and dependents with coverage starting on the first day of employment.
- Group life insurance – Equal to annual salary (up to $50,000) at no cost to the employee.
- Voluntary Group Life and Accident Insurance – Available for purchase at low rates for additional employee coverage as well as coverage for spouse and children.
- Long Term Disability Insurance – Available for purchase at low rates with either a 90 or 180-day waiting period.
- Retirement – 2 plans to choose from.
- Tuition waiver – For employee, spouse, and dependents.
- Personal leave – Up to 6 days per year.
- Vacation leave– Up to 10.4 days accrued per year for first year, increases to 15.6 days per year after 1 year.
- Sick leave – Up to 15.6 days accrued per year, including up to 5 days per year that can be taken to care for a family member.
- Holiday leave – 12 days per calendar year.
For description of benefits available, see The State System Employee Benefits Summary at
https://www.passhe.edu/inside/HR/syshr/benefit_highlights/SSHE_Highlights.pdf
At Millersville University we are committed to fostering a learning and working environment that promotes diversity to foster a climate of inclusion. EPPIIC values and the principles of Inclusive Excellence are an essential part of the foundation for our learning and working environment. Millersville University is an equal opportunity employer and, in compliance with federal and state laws and university policy, is committed to providing equal educational and employment opportunities for all persons without regard to age, color, national origin, race, religion, disability, veteran status, sex, sexual orientation, gender identity or gender expression. Individuals from traditionally underrepresented populations are encouraged to apply.
Required Qualifications
- Bachelor’s degree with major course work in communications, journalism, marketing, arts administration, or another related field.
- Two years full-time experience in one of the following: social media or direct marketing, media relations, advertising, promotions, communications, journalism.
- Experience with the use of social media, electronic and website communications, and the review of analytics.
- Knowledge of journalistic and print production skills, including writing content, editing, layout, design, printing, and photography.
- Strong project planning, organizational, time-management, and proofreading skills. Excellent verbal, written and interpersonal communication skills.
- Ability to establish and maintain effective working relationships with media, sponsors, customers, vendors, freelancers, artists, and donors.
- Proficiency in Microsoft Office including Word, Excel, PowerPoint, Outlook.
- Evidence of a commitment to diversity, equity, and inclusion.
- Successful interview.
- Successful completion of three background checks.
Preferred Qualifications
- Full-time experience in visual, performing, and/or creative arts and event marketing.
- Experience working in higher education performing arts facility.
- Experience in print project management, production, and distribution.
- Broad knowledge, awareness, and appreciation of visual and performing arts – music, theatre, dance, and visual arts.
Job Description
Duties and Responsibilities:
COMMUNICATIONS & MARKETING
- Serve as central communications coordinator for the visual and performing arts for Millersville University through the creation of marketing plans and promotional materials for OVPA series, performances, and events taking place at the Ware and Winter Centers.
- Institute strategies that encourage attendance by students and diverse audiences and demonstrate how OVPA programming exhibits and impacts the University’s EPPIIC values.
- Identify and implement ways to build OVPA visibility and positively enhance the reputation and brand through the use of communication and marketing mediums.
- Promote the accessibility of facilities and the welcoming experience of events to all students and patrons.
- Serve as primary contact for all media by issuing press releases, hosting press luncheons, building relationships with the regional news, radio, and TV stations- resulting in artist interviews, feature stories and articles, and increased press coverage – and speaking on behalf of the OVPA department.
- Create and manage the development, production, and distribution of the season Arts Brochure, Annual Report, Curriculum Connections, Program books, and all other collateral materials for promotion of OVPA programs and events.
- Create content for e-blasts, digital video screens, posters, flyers, and all outward facing promotional pieces for OVPA performances, events, and activities.
- Oversee, schedule, and manage the use of graphic design students, photographers, videographers, and third-party vendors for printing, design, and editing.
- Adhere to contractual marketing requirements, restrictions, and acknowledgements.
- Archive communications and marketing assets for efficient reference.
- Work collaboratively with Assistant Director of Campus and Community Outreach to develop marketing initiatives which increase student audiences, classroom connections, and faculty awareness of programs and events.
- Work cooperatively with Box Office Manager to coordinate ticket sales, ticketing processes, website compatibility, and the patron ticketing experience. Assist with the creation of the ticketing pages, event details, and special promotions and discounts.
- Work in conjunction with University Marketing and Communications to ensure consistent application of MU branding and use of MU’s design, website, and social media services.
- Stay current on best practices and industry standards for visual and performing arts marketing and communications.
SOCIAL MEDIA & WEBSITE
- Establish and oversee social media presence, including identifying trends and best practices.
- Monitor postings and actively engage the OVPA audience in a variety of social media platforms supporting the promotion of OVPA programming and events.
- Create content and implement weekly e-communications to OVPA audiences.
- Create and manage ArtsMU website content, ensuring user-friendly attributes and accessibility features.
BUDGET/ANALYTICS/INCOME GENERATION
- Yearly compilation and management of the Arts Marketing Budget, with monthly review and adjustments made as needed.
- Support activities and create materials which increase revenue generation for OVPA, including ticket sales, program advertisements, partnerships, group sales, special events, on-line giving, and fundraising.
- Responsible for ensuring sales goals are met.
- Maintain accurate and current patron data base, review purchasing trends, create surveys, and use information to better improve customer service.
- Analyze data from analytical sources to assess Return on Investment for reach, impact, and better strategic use of marketing dollars.
Essential Functions
- No or very limited physical effort required.
- No or very limited exposure to physical risks.
- Extensive writing skills (prepare and organize complex documents).
- Extensive verbal communication skills (provide information and assistance regularly).
- Intermediate math skills.
- Most work done at a desk, utilizing a computer and phone.
- Work is normally performed in a typical interior/office work environment.
- Understanding of written and verbal directions.
- Ability to sit for long lengths of time.
- Must be able to lift/pull/push up to 10 pounds.
- Dexterity of hands and fingers to operate a computer keyboard and mouse.
Posting Open Date
07/14/2023
Posting Close Date
07/30/2023
Full Consideration Date
Special Instructions to Applicants
