Channel Analyst Cardiff, Wales
Lloyds Banking Group
Full Time
Cardiff, Wales
34767 - 38630 GBP ANNUAL Today
Job description
End Date
Monday 29 May 2023
Salary Range
£34,767 - £38,630Agile Working Options
Job Description Summary
See Below
Job Description
At Lloyds Banking Group (LBG) our vision is to be the best bank for our customers. By putting customers first, keeping banking simple and making a difference together, we're helping Britain prosper.
An exciting opportunity to join the Business & Commercial Banking (BCB) Channels team, which is a key growth area. Our role is integral to the build out of digital journeys for customers and a transformational change for the division!
The Channel Insight team act as a centre of excellence for digital insight within BCB, and we utilise our analytical knowledge, numeric reasoning and experience to convert data into actionable executive decisions to develop and commercialise the business.
Our role as a Channel team is to provide the insight to improve our channel journeys, giving our customers a better choice of channel to best meet their need.
Within Channel Insights we play a pivotal role in providing action orientated insight, which is essential in driving the strategy of channel migration to digital and marketing led channels.
You’ll be extracting, segmenting, and analysing data. Building out the insight recommendations through numeric reasoning that helps deliver the digital strategy. Using several different tools predominantly SQL to access web data within our data warehouse.
Your ability to collaborate with others, generate insight, convert into recommendations and present to a senior audience, will really set you up to succeed!
Responsibilities:
- Support delivery of key Group strategic objective to grow BCB digital channels
- Utilise data visualisation skills to develop self-serve reporting on marketing campaigns and digital journeys
- Regular performance tracking to enable effective management of the digital channel, utilising Adobe Analytics and GDW to measure performance, with ad hoc analysis produced when required to diagnose causes of performance instability
- Utilise insight to identify further opportunities to optimise client experience
- Work with the wider Channels team to understand change agenda, and produce analysis to measure the impact of optimisation activity
What you'll need:
You'll have some analysis experience using a relational database (e.g. Teradata etc.) along with an appropriate scripting or programming skill for data extraction such as SQL, SAS, R etc.
We'd also love to see your track record in using data and insight to influence analytics to develop practical insight and confidence in telling stories through data
Strong partnering and communication skills to deliver your recommendations
So what can we offer you in return?
We are dedicated to giving you opportunities and support to develop you both professionally and personally to optimise your potential.
You’ll join our inclusive, values-led culture passionate about making a difference. We're big believers of diversity and inclusion where everyone is welcome!
We’ll ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.
In addition to a competitive salary we’ll also provide:
- A generous employer pension contribution up to 15%
- A Discretionary Performance Share Award
- 28 days leave plus bank holidays
- Private health cover
- Share Schemes
Sound like you? Apply today, we’d love to hear from you..!
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
