Job description
Business Manager, Social
Location: Mail Metro Media Headquarters – London
Position: Permanent
Package Description
In return for their energy and ideas we ensure our people are well rewarded. Our benefits package increases the longer you've been with us. Here's what to expect:
- 25 days' holiday (increasing by 1 per year up to a total of 30)
- Upon joining you will be automatically enrolled onto the Pension Plan at the minimum level of 5% employee contribution, 3% Company contribution.
- Life cover under the Pension Plan of up to 3x your basic salary.
- DMGT Discounts (for discounts on online shopping, vouchers and reloadable cards)
- Subsidised canteen
- Onsite gym
- Onsite nurse and GP clinics
- Our Employee Assistance Programme
- Discounted dining cards
Plus many other benefits….
Role Summary
Best in class social is increasingly important in driving revenue growth across the MailMetroMedia (MMM) portfolio. As such, we are looking for a Business Manager, Social who will be responsible for developing the commercial strategy across social, from advertising to ecommerce.
The focus of this role will be to maintain and grow existing partnerships with social networks, supporting our wider commercial teams as the expert in MMM's social offering and delivering the strategy for revenue growth, whilst maintaining MMM's reputation of being an industry leader when it comes to seriously popular social content.
Key Responsibilities
Strategy
- Be a social media evangelist who is able to effectively communicate the strength of the MMM commercial product suite to internal stakeholders and advertisers, agencies and the wider market
- Be the expert in the MMM commercial offering across Meta, Twitter, TikTok, Snap and YouTube
- Responsible for maximising the value and associated revenue from the MMM social portfolio, and unearthing new opportunities from our platform relationships
- Analyse and adapt the social commerce strategy in line with business requirements
- Consistently refine our existing commercial product suite, working closely with vendors and social networks
- Develop new commercial packages and support the sales team in communicating these to market
- Ensure our product playbook is communicated to the market, in line with Sales and Marketing efforts
Revenue Growth; Ads & Commerce
- Manage and maintain relationships with our partners to drive revenue across Facebook, Twitter, TikTok and YouTube
- Build, track and manage a revenue forecast and pipeline to achieve periodic targets and build a broad base of repeat revenue from key partners
- Work with the wider sales team to create go-to-market collateral to ensure success
- Work closely with commerce and affiliate teams to drive incremental revenue from social commerce
- Develop social commerce strategy with a focus on hitting budgeted lines and communicate WoW progress to the wider team
- Create and update go-to-market sales collateral to ensure our social commerce product suite is effectively communicated to the market
Team and Internal relationships
- Internal liaison between Sales and Dev and Editorial, for all product and set up
- Develop strong relationships with the Sales and Partnership teams to grow revenue and ensure that all MMM products are packaged and marketed correctly
- Work closely with monetisation and platform teams to ensure viability of new product suggestions
- Participate in delivering MMM positioning at industry trade shows and panels
- Network with partners and clients on a social level and attend external events
Role Requirements
- Minimum 2 years' experience working within digital marketing and/or social media
- Deep understanding of how to generate revenue through social media and digital channels
- Demonstrable experience of managing and developing third party partner relationships
- Strong analytical skills, with proven ability to share insights that drive results and customer value
- Outstanding communication skills
- Impeccable Excel and PPT skills
- The ability to multi-task and prioritise your workload
About Mail Metro Media
Mail Metro Media is the unified advertising division of dmg media, representing some of Britain's most popular media brands; Daily Mail, The Mail on Sunday, MailOnline, Metro and Metro.co.uk, i, inews.co.uk and now the Telegraph papers.
Reaching 1 in 5 UK adults every single day and over 70% of the population every month across all of our titles, we have the largest printed scale and most engaged websites in the UK.
Our brands communicate to unique audiences from 16 to 75+ – offering an unrivalled marketplace for brands to advertise.
The Mail Metro Media team provides one single point of contact across print, digital and more, allowing agencies and advertisers easy access to the millions of consumers who engage with us daily. Each department is equipped to support seamless cross-platform delivery across all brands.
Why work for Mail Metro Media
- Be part of the biggest media organisation in the UK
- We care about our people first and foremost – supporting their mental health, providing fitness classes and training on diversity and inclusion
- We are a Disability Confident employer
- Work in a fast paced, vibrant environment where the core values of entrepreneurialism, purpose and excellence resonate in daily activities
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.