Brand & Communications Manager Ashford, Kent, South East England, England
Job description
Brakes are currently recruiting for a Brand and Communications Manager to join the Brand & Food Marketing team based in Ashford and reports to the Marketing Manager.
Our Marketing colleagues are a central hub of knowledge, and as a Brand and Communications Manager, you’ll ensure that your team are on hand to support the business in every way possible. We’re obsessive about making customer connections that matter, taking insights on what our customers need and want, and translating them into exciting brand campaigns and communications both on and offline.
Our role is offering a hybrid working contract, with 1-2 days per month required in the Ashford office, so ideally you will be within a commutable distance to Ashford.
Key Accountabilities & Responsibilities:
Responsibility for managing brand campaigns, creating content & copy for online, emails, video, and social, and managing seasonal activations- Work closely with all teams including category, sales, internal communications, social, and the wider marketing team
- Setting and tracking campaign KPIs
- Delivering activity on time and within budget
- Agency management
- Manage quarterly brand campaigns
- Lead new product brand activation
- Write high quality content for on and offline communications
- Develop copy and content plans for paid social and video
- Plan, develop, and activate key seasonal occasions, e.g. Christmas
- Liaise with category teams and customer marketing to develop propositions and insights for seasonal publications and events
- Work cross-functionally to ensure activity works for commercial, customer, category, and sales teams
- Develop sales support materials
About you:
You will have a real passion for food with a strong understanding of brand marketing and be experienced in delivering multi-channel campaigns including email marketing, social media and videos. The ideal candidate will have a background in brief writing, translating results and insights to assist in the planning process and use their creative flair and copywriting abilities to address different audiences both internally and externally. You will have the ability to strategically plan and influence multiple stakeholder relationships whilst being comfortable acting as a brand guardian both on and offline, identifying areas for improvement, and coaching others to do the same. You will have previous experience working in a fast-paced environment and able to manage tight deadlines whist working under pressure with excellent attention to detail skills. It is highly advantageous to have B2B experience and Salesforce / Events experience.
What you’ll receive:
- A competitive salary
- Company Car Allowance/Company Car
- Generous holiday allowance, with option to purchase 5 additional holiday days
- Pension scheme
- Hybrid working contract
- Huge discounts on all sorts of lovely food and award-winning products through our staff shop
- Discounts on Cinema tickets, shopping and earn cashback on purchases through Sodexo.
- Recognition awards and Incentives
- Career progression opportunities - being part of Sysco, the world’s leading foodservice business, opens up a world of possibility
At Brakes everyone is welcome. We don’t want you to ‘fit our culture’ we want you to help define it and we actively celebrate the unique talents of each and every colleague. We don’t just look at your CV, we’re more focused on who you are and your potential. As part of our values, we are committed to fostering a diverse and inclusive culture where everyone has a voice, is appreciated and has the same opportunities. We work hard to ensure that everyone feels part of our business, as we care for one another and connect the world through food and trusted partnerships. Our ultimate goal is to ensure that everyone belongs and thrives at Brakes and we recognise that Brakes can only thrive when everyone feels they belong. We'll do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, speak to our resourcing team who will be happy to support you.
