Audience Intelligence Analyst Brighton, England
Job description
iCrossing combines the capability of a digital transformation consultancy with the activation expertise of an agency. We help businesses unlock the power of digital, through creativity, content, data, media and technology to deliver real step change.
We recognise that our People are central to delivering on our mission and are passionate about nurturing and developing talent at all levels across the organisation. Discover how iCrossing could be the step change in your career!
WHAT WE ARE LOOKING FOR
This is a fantastic opportunity to join the team and be central to delivering research and insights to drive and shape our client audience strategies. This role is unique to iCrossing and candidates will require a specialist skillset – particularly across our suite of bespoke audience intelligence and digital planning tools.
We're an incredibly collaborative and friendly bunch of people drawn together by our passion for seeing our partners thrive, so expect us to challenge your norm with new ideas of how we can work together to succeed. For our clients, it means we're always looking for ways to be better growth partners, and it's why we have relationships with brands that last decades.
We're passionate about diversity, belonging and providing an inclusive environment where people feel comfortable to bring their whole self to work!
We’re looking for someone to take the next step in their digital career and become part of our trusted, highly in-demand team! You’ll be joining a brilliant team of digital experts and strategists who will support and nurture your development and bright career path.
ABOUT THE ROLE
- You will support in the planning of marketing activity for a variety of the UK’s best brands.
- You’ll love researching, analysing and summarising insight, and for this role will be doing it in the context of digital marketing. This might be auditing marketing performance of our clients & their competitors, looking at market trends or building audience personas off the back of consumer behaviour analysis.
- You will work on a variety of client projects & new business pitches providing:
- Analysis of digital marketing performance
- Competitor research & analysis
- Market research & analysis
- Consumer behaviour research & analysis inc. social listening and audience segment creation
- Search and social listening analysis and intelligence.
- You will also support in creating materials for marketing, which might be the creation of our monthly digital marketing news or researching specific topics for content marketing pieces.
- You will have strong interpersonal skills, who enjoys working both independently and as part of a team.
- You will be an ambassador of iCrossing UK and its values (ambitious, brave and collaborative). You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.
ABOUT YOU: EXPERIENCE & SKILLS
- Strong in both quantitative and qualitative analysis to draw insight, conclusions and find opportunities, which will then need to be presented in written and presentation format.
- Proactive, have a hunger for knowledge and a passion for learning.
- Excellent written and verbal communication skills, with the ability to summarise your findings into report or presentation formats. Interest in marketing, consumer behaviour & digital
WHAT YOU'LL GET FROM US
- ‘Flex 10’: reduced core working hours, creating 10 flexible hours to suit you
- Remote working, hybrid and office working options: we currently operate on min. 2 days a week office working, other options can be discussed dependent on role
- Pension matching up to 6%
- Healthcare plan and Digicare app with access to professional mental health support, nutritional advice, health screenings and a digital GP
- Monthly contribution to a wellbeing activity of your choice.
- Life Assurance
- Income Protection
- Bonusly - peer to peer employee recognition programme
- Enhanced Maternity, Paternity and Adoption pay
- Personal development and skills training provided by iCrossing, our parent organisation Hearst and external facilitators
- Professional financial and pension advice
- Early Finish Fridays on the last Friday of every month
- Study leave: up to 5 days per year
- Charity days: 5 days per year to undertake work on behalf of a charity
- Together Time: 3x per year, 2 hours paid time off to spend time with people you care about most
- Long service awards
- Cycle to work Regular socials and more!
We believe that diversity strengthens and enriches who we are, and it is important to us that our workplace is somewhere our people feel they belong and reflects every aspect of our diverse nation. Our ambition is for iCrossing to be the step change in our people’s career and that everyone has an equal opportunity to succeed. Currently those from an ethnic minority backgrounds are under-represented at iCrossing and we are keen to broaden our socio-economic diversity. We therefore encourage and welcome applications from Black, Asian, ethnic minority and lower socio-economic backgrounds.
All disabled applicants who meet the minimum requirements of the job as set out in the job description and person specification will be guaranteed an interview if requesting to be considered under this scheme. If there’s anything we can do to make our interview process or working environment more inclusive and to meet your particular needs, please let us know. Our offices in Brighton and London are accessible to wheelchairs.
