account manager London, England
Job description
We are currently looking for an enthusiastic Senior Account Manager to join us at Medialab. This will be an integral role within one of our client planning teams, requiring a broad blend of skills; with a strong understanding in how to plan and execute across a range of offline channels, as well as a working understanding of data analysis and insight techniques, and a competent level of general marketing and creative processes. The role has significant room for growth and career progression with training provided to cover any knowledge gaps.
The role offers lots of responsibility and all the rewards that come with it. You will be driving strategic growth through media planning, project managing and reporting on media campaigns for key client accounts, helping to drive our rapidly growing agency forward.
The opportunity would be best suited to somebody with relevant sector experience who is looking for a new challenge and more responsibility, leading your own client’s acquisition strategies working as part of our award winning team. Medialab is an entrepreneurial agency whose growth has been achieved through employing talented people who not only have good ideas but also the drive to see them come to fruition. We expect the successful applicant to demonstrate these same successful qualities.
WHAT YOU’LL BE DOING:
- Quickly learning about and adopting Medialab’s data driven approach to media, and our high levels of client service, being a resourceful and independent thinker and problem solver
- Take ownership on own client accounts. Including sharing strategic opportunities, creating and presenting yearly forecasts & plans, day to day campaign management, preparation and delivery of post campaign analysis and client entertainment.
- Create highly detailed excel media plans and yearly forecasts across offline channels, including but not limited to, TV, DRTV, Radio, Print, Partially Addressed/Direct Mail and Door Drops. Including providing reasoned rationale and performance projections
- Coordinating and managing campaigns on the above channels and supporting the team in delivering these.
- Building audience led media plans that incorporate learnings from client data, external data providers and social platforms.
- Managing relationships with suppliers, media owners and partner agencies
- Making strategic recommendations to clients to help them achieve their long term objectives whilst also continuing to raise the bar and constructively challenging media plans to drive growth for clients
- Monitor and direct client projects from initial briefing through to final delivery.
- Produce, prepare, interpret and present recommendations for client campaign reviews.
- Management and development of Account Executives, ensuring they are given the direction and skills to meet or exceed client expectations.
THE SKILLS YOU WILL BRING:
- Proven experience using various planning tools to implement plans & analyse client data; including but not limited to TouchPoints, YouGov, SimilarWeb, Nielsen, MediaOcean (DS Media), and CACI
- Proven experience & performance across a range of offline channels, primarily TV, managing large budgets and multiple campaigns.
- Deep understanding of offline performance to analyse clients’ historic and current activity to inform your media recommendations.
- Ability to communicate complex topics with clarity, confidence and conviction, to both specialist and non-specialist audiences.
- Highly numerate.
- Adept at juggling multiple projects for multiple stake holders.
WHAT TO EXPECT FROM US:
Working at Medialab comes with lots of perks including all the usual things you would expect, such as a competitive salary package, workplace pension, season ticket loans, cycle to work schemes, weekly social events and big summer / Christmas parties.
On top of that, we offer some extra staff incentives which make life at Medialab even more rewarding:
- Hybrid working between office and home
- Flexi-hours
- 28 days holiday, (including office closure between Christmas and New Year)
- Extra day off on your birthday
- Quarterly reviews to enhance career progression
- Continuous professional development and training - CPD Gold accreditation by the IPA
- Amazing long service rewards including a long weekend/week away at Medialab’s expense
- Charity volunteering days and other charity initiatives
- Free access to Health and Wellbeing Apps including Headspace, Bloom (CBT) & Blinkist.
- Confidential Employee Assistance Program with free professional counselling.
- Access to Mental Health Allies (1 in 10 employees are trained in Mental Health First Aid).
- A whole host of wellbeing support, as part of our Commitment to Mind’s Mental Health at work standards.
- A diverse and inclusive culture where everyone has opportunities to engage in open and honest dialogue and hear from inspirational guest speakers though our regular ‘Together We Stand’ open forum.
WHO WE ARE
Medialab is the UK’s leading independent media agency, and one of the fastest growing. We’re a Media agency that’s made differently. Purpose-led, data-driven, founder-run and proudly independent. Our independence means we can focus 100% on doing the right thing to secure success for our clients and our brilliant people. Offering media, marketing, digital and data services to a wide variety of clients who we are trusted to deliver success for, including SunLife, Laithwaites Wine, EMMA, National Trust, Mind, Guide Dogs, Alzheimer’s Society, RLNI and Clearscore.
We’re a team of 120 people (and growing), based near Oxford Circus and our people-first, purpose-driven culture has been a key part of our success. Our entrepreneurial spirit means success is rewarded and there are no limits to what you can achieve, as shown by continuously climbing the ranks of Campaign’s ‘Best Places to work’ table, year on year, and being the only agency to achieve ‘Gold’ in Mind’s Workplace Wellbeing Index 2022.
Fundamentally, we believe the best business decisions are made when they are informed by data. Data is our heritage and has been at the heart of our business since inception over sixteen years ago. We encourage, educate and help clients to use data in the most insightful way, to plan and buy across all media channels and deliver the right media solutions for business success.
