TEAM HEAD SPORTS PERFORMANCE MARKETING London, England
PUMA
Full Time
London, England
10.56 - 12.04 GBP Today
Job description
MARKETING
TEAM HEAD SPORTS PERFORMANCE MARKETING
London, United Kingdom
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
YOUR MISSION
- Develop comprehensive integrated marketing plans for all Sports Performance Marketing campaigns & projects aligning all communication channels, including traditional advertising, sports marketing talent maximization, PR, digital, social media, seeding strategies and consumer activations
- Work cross-functionally within the company’s sports marketing, business unit marketing, regional marketing, merchandising, sales, finance and operations departments to deliver performance marketing plans
- Manage and lead team members who are responsible for day to day Sports Performance Consumer Comms, Sports Marketing and Trade Marketing efforts against channels of responsibility
- Using football expertise develop the UKI Sports Marketing strategy; identify, recruit, deliver brand priorities, in line with Sports Marketing direction
- Using sports marketing expertise; optimise the annual marketing plans for PUMA UKI football teams, Run/Train sponsorships and support the European Golf strategy to maximise the player sponsorships
- Manage the PUMA Licensee Club & Ball Marketing to optimize the relationships and align to PUMA global club marketing
- Provide guidance on Consumer Comms across media, PR and social media, coordinating with the team and external agencies
- Oversee the overall Performance Trade marketing strategies and plans for the Key & Strategic Accounts
- Manage marketing budgets for channel, brand and sports marketing efforts associated with responsibilities
- Set category objectives and analyse performance with web analytics tools to evaluate marketing efforts, product sell-throughs, and opportunities to improve
- Work cross-functionally within the company’s Teamsports, Running & Training & Golf business units & local Sales, Merchandising & DTC teams to deliver 360 UKI Sports Performance marketing plans
- Continually maintain an awareness of digital & consumer trends and provide unique and creative solutions using this knowledge to reach & engage our target demographic
- Ensure UKI Sports Performance marketing grows brand desirability within the markets
- Represent the brand and utilize the PUMA 4Keys (Fair, Honest, Positive, Creative) in all decisions, actions, processes and practices
YOUR TALENT
- Passion for football, sport and lifestyle across multiple genres
- Proven marketing track record in sports, consumer or lifestyle brand or in agency
- Experience using data to inform and improve future campaigns
- Knowledge of emerging platforms in digital marketing, with creative/strategic thinking to put into action
- Experience of Sports Marketing of Talent or globally recognised Sponsor brands
- Experience with account marketing of a national account
- Demonstrated ability to lead teams and manage projects on challenging timelines
- Excellent budget management and organisation skills
- Very strong presentation and public speaking skills
- Ability to work cross-functionally in a global organisation
- Strong computer skills, with knowledge of MS Office suite
- Creativity and ability to think out of the box
- Creative & entrepreneurial spirit and energy, proven ability to work independently and multi-task
- Must be detail oriented, resourceful, self-motivated, self-confident and proactive
- Ability to manage a team successfully and facilitate their personal development
- London,UK based with frequent travel within UKI and Europe
This position will close on 6th March 2023
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 16,100 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
PUMA
https://about.puma.com/en/careers
Herzogenaurach, Germany
Arne Freundt
$5 to $10 billion (USD)
10000+ Employees
Company - Public
Department, Clothing & Shoe Stores
1948
