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JOB DESCRIPTION: Social Media Marketing Manager - Freelance

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A BIT ABOUT US...

BYTE/DEPT® is a Global marketing technology agency on a mission to combine technology and creativity to solve brands' problems. We bring together data, technology, content, and paid media to drive revenue for brands. Our clients include Spotify, ASOS, Just Eat Takeaway, Twitch, Zoopla TikTok and Tinder. Since being founded in 2014, BYTE/DEPT® has grown to more than 170 brilliant people.

Dept is a leading digital agency with 27 offices in 13 countries around the world.

CORE SERVICES

• Digital strategy
• Creative idea generation
• Digital content production
• Dynamic creative and assets at scale
• Chatbot design & build
• AR lenses
• Automated digital products
• R&D emerging technologies
• MarTech consultancy
• Web 3.0 Consultancy
• Metaverse Content Development and Production
• Paid media strategy
• Biddable media planning & buying
• Automation of processes
• Data analytics & insights

JOB PURPOSE

We are looking for a social marketing superstar to work at a Key Client of ours, someone who has strong experience in both media and brand led creative to become an integral member of the social team at Just Eat.

You will be responsible for supporting the social lead in all aspects of running Just Eat's social media (except community management). Social is a key commercial driver - Just Eat invests heavily across brand and DR. While you'll need to be a pro at both, the priority for this role is building on a strategy of driving brand consideration. You'll also work across sponsorships - be it Love Island or football.

Just Eat prides itself on creating innovative, social-first campaigns that really understand and speak to our audience. You'll be expected to have a strong strategic outlook and campaign planning should come naturally. You need to bring together the best in content, technology, media and data to deliver great work that actively drives consideration within new and existing audiences.

You should have a deep understanding of the role social can play within a mix of channels and understand where it adds the most value. You'll have experience in working across a range of social channels but should also understand how influencers and content partnerships can amplify and accentuate our great work.

KEY RESPONSIBILITIES

• Strategy and delivery: develop Just Eats overall creative approach to social, alongside the social lead and be responsible for executing the plan.
• Campaign management: - brief, production, delivery, ensuring campaigns go live on time and deliver on business objectives.
• Reporting and analysis: understand both business performance and how social contributes as well as channel-level measurement and effectiveness.
• Consideration: lead social activations that drive consideration with new and existing audiences
• Full funnel: sophisticated understanding of marketing through the line and using consideration to drive orders is key to success in this role.
• Working collaboratively: as a social expert you'll need to work with internal and external stakeholders to share social best practice, guide people through what social needs and ensure we maintain high standards within the channel and deliver to the best of the channel's capability.
• Budget management: competent managing large budgets and ensure their effective use.
• Relationship management: manage relationships with the agency, publishers, media owners and internal stakeholders.
• Support the senior social manager in day-to-day tasks and requirements.

SKILLS AND PREVIOUS EXPERIENCE

Essential:

• Extensive experience in social marketing background gained from either client/agency side working with consumer brands.
• Strong knowledge of the digital ecosystem and unrivalled knowledge of social platforms and their complexities.
• Demonstrable experience and achievement across performance marketing.
• Strong creative and production skills.
• Strong stakeholder management of 3rd party suppliers/agencies and holding them to task.
• Performance focused – driven and motivated to achieve and exceed targets
• Commercial awareness working in an ecommerce business.
• Ability to demonstrate successful project management experience in a fast-paced environment – often managing multiple projects as one time.
• Team player and ability to work collaboratively with a variety of different roles across the business.
• Highly numerate and analytical with a passion for metrics and quantitative analysis and the ability to turn analysis into actionable programmes.
• Audience obsessed: keen interest in behaviour on social channels and societal trends.
• Audience insight: obsessed with customer behaviour and societal trends to bring this thinking into our social approach.

HEALTH, WELLBEING & BENEFITS

As the business has grown, we have and will continue to evolve the benefits that we offer to our people. Here is a snapshot of some of the perks you can expect.

• 25 days holiday plus bank holidays and your birthday off each year
• Company Pension scheme
• Health Cash Plan
• EAP scheme
• Ride to work scheme
• Sabbatical
• Enhanced family friendly policies
• Flexible working*
• Mental Health First Aiders
• Training & development opportunities
• Events calendar throughout the year promoting health & wellbeing, learning, fun, and good Bytes
• Global Annual Dept Cares Day which cadets can donate their skills to support local charities
• Annual Dept Festival

• The COVID-19 pandemic has seen nearly everybody move to remote working and this is something we'll continue to do this year. Our approach is reviewed and adapted in line with the changing restrictions. When it's safe to return to the office our flexible working approach will include a hybrid mode of working incorporating remote and in-office working.

OUR COMMITMENT TO DIVERSITY & INCLUSION

Diversity, Equal Opportunity & Inclusion (DEI) are hugely important to us. Our DEI commitments sit at the core of our business and are part of our culture. We've always held the belief that being a progressive and innovative business necessitates a diverse team with an inclusive attitude - one cannot exist without the other.

We are proud to be an equal opportunity workplace that seeks to recruit, develop, nurture and retain the most talented people from a range of diverse backgrounds, skills and perspectives. We encourage all applications irrespective of gender, race, sexual orientation, religion, age, nationality, marital status, and disability.

PERSONAL ATTRIBUTES

• No ego
• Extremely motivated
• Adaptable and thrives with variety and change
• Self-starting, reliable and dependable
• Inquisitive mindset
• Honest and trustworthy
• Learns quickly
• Persistent and hard-working
• Open to feedback and ideas
• Clear communicator
• Sense of humour