Job description
The Light is looking for a Social Media Executive to join the team.
The Light is a challenger brand in the leisure space, operating 12 venues across the UK, we create destinational leisure venues where people can Meet + Watch + Play; hospitality, cinema and leisure rolled into one. There is no dilution of the quality, we apply the same high standards to everything we do.
Role Overview
We are looking for a Social Media Executive to evolve our Instagram, Twitter, Facebook, LinkedIn and TikTok channels to be really fun and engaging places that represent the great experience you can have in our venues.
This role is a combination of content creation alongside our design team and managing our different accounts, ensuring that relevant content is pushed out at the right times to the right audiences.
Main responsibilities
- Working with our marketing and design teams and local sites, you will plan and create interesting and exciting social media content that champions The Light's unique offer through photography and videography.
- Writing strong and engaging copy for a variety of platforms and building engaging content.
- Growing, nurturing and reporting on our social media activity, and making considered changes based on performance.
- Work closely with the Marketing Director and Senior Marketing Managers to define our overall social media strategy, focusing on growing reach and engagement.
- Oversee and engage in mentions and conversations across all social media channels.
- Managing our site specific Social Media Champions and ensuring they are adding in engaging localised content.
- Successfully launching TikTok for The Light.
- Identifying, booking and managing local influencers to promote the sites.
- Reviewing competitors and keeping abreast of trends that might benefit The Light.
- Working with film distributors to ensure films are promoted in line with their positioning guidelines.
- Helping to develop assets and image banks for all sites to be used across social media, our website and newsletters.
Person Specification:
- Love film, with a passion for connecting films with our audiences
- Excited by a role in hospitality, leisure and food
- Live on your phone from a social media point of view and are on top of the latest social trends
- Great at juggling a number of tasks and working to deadlines
- A team player who enjoys working collaboratively but is self-motivated and can run with a project
- Hard working and always ready to react
- Creative, with strong attention to detail and an eye for what looks good
- Able to communicate clearly and precisely
- Strong understanding of the different social media platforms: Facebook, Instagram, Twitter, LinkedIn, TikTok
If you are excited by this opportunity and can demonstrate the experience required then please apply!
Job Type: Full-time
Salary: Up to £37,000.00 per year