Social Media Executive

Social Media Executive London, England

BBC
Full Time London, England 31000 - 49520 GBP ANNUAL Today
Job description

Job Introduction

Are you a creative, tech-savvy social media enthusiast with a passion for television and a knack for working with data using spreadsheets and related apps? Join us as our new Social Media Executive at BBC TV, Publishing! This exciting continuing position, based at the iconic London Broadcasting House, offers a fantastic opportunity to work on BBC Television's biggest social media accounts across platforms like Facebook, Instagram, YouTube, TikTok, and Twitter, including @BBC, @BBCiPlayer and @BBCOne.

As a Social Media Executive, you'll work in a dynamic, close-knit team to drive engagement and growth for our social media accounts, while staying ahead of industry trends, best practices, and leveraging your data-driven insights and expertise in spreadsheets for planning and reporting.

Be at the heart of sharing captivating digital content with our audiences in this hands-on role, where every day brings new challenges and opportunities to make an impact.

Main Responsibilities

In this dynamic role, you'll have the chance to develop your editorial, strategic, and data-driven skills as the Social Media Executive for some of the BBC's flagship social accounts.

Key responsibilities include:

  • Driving engagement and growth for high-profile social media accounts, ensuring strategic alignment, and meeting audience expectations across all platforms and formats.
  • Mentoring and supporting Social Media Coordinators, guiding their decisions and addressing daily queries.
  • Crafting compelling cross-platform copy and eye-catching thumbnails using Photoshop.
  • Collaborating effectively with content suppliers, communicating platform and account strategies, and publishing requirements.
  • Leveraging your expertise in data analysis, spreadsheets, and related apps to develop informed content plans based on planned events, cultural moments, and BBC priorities.
  • Proposing content requests to our Campaign and Production teams using data-driven insights and platform performance.
  • Staying ahead of the curve by testing and preparing for upcoming social platform features and performance enhancements.
  • Analyzing and optimizing current platform features and performance using data analysis and spreadsheet tools.
  • Reporting social performance metrics and sharing insights to drive continuous improvement through data visualization and spreadsheet reports.

Please note that flexibility to work evenings, weekends, and bank holidays may be required to align social media activity with audience behaviors and usage.

Are you the right candidate?

If you possess the following, you could be our ideal candidate:

  • Exceptional attention to detail, strong editorial judgment, and a keen sense of accuracy and sensitivity.
  • A collaborative mindset, with the ability to assert and negotiate publishing requirements across organizational boundaries.
  • Thorough knowledge of best practices for multiple social media platforms.
  • A highly analytical mindset, strong data analysis skills, and the ability to critically evaluate ideas and information using spreadsheets and related apps.
  • A passion for staying informed on social media industry trends and platform developments.
  • A love for television and a comprehensive understanding of the BBC's on-air and social media output.
  • Proficiency with Adobe Creative Suite, particularly Photoshop, Premiere, and Media Encoder.
  • Familiarity with ideal technical image and video formats for social media.

Join our team and play an instrumental role in shaping the social media presence for BBC Television using your unique blend of creativity, technical skills, and data-driven insights. Apply now and embark on an exciting journey with us!

About the BBC

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please click here

Package Description

Band: C
Contract type: Permanent/Continuing
Location: London

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

  • Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
  • Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
  • Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

Social Media Executive
BBC

www.bbc.co.uk
London, United Kingdom
Tim Davie
Unknown / Non-Applicable
10000+ Employees
Company - Public
Broadcast Media
1922
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