Social Media Assistant Manchester, England
Job description
We’re boohooMAN. Our philosophy is pretty simple; Innovate. Create. Repeat.
Born in 2013 from boohoo.com, with a vision to become the number one destination in men’s fashion, boohooMAN is growing fast and expanding internationally.
Our goal is to give our customers top quality, fashion-forward clothing at a price that doesn’t break the bank. We believe that fashion should be fast, affordable and trend-driven.
If you spend your evenings scrolling through TikTok, communicate using memes, consistently recognise emerging social and cultural trends, love creating content and enjoy travel, then the social team is where you’ll want to be. From assisting with our daily, monthly and yearly social content plans to delivering these assets to our 4million+ social followers, it all happens here. We focus on understanding our customers and their likes, interests and needs in order to deliver the right content at the right time, ensuring we’re always relevant and trending in the right spaces.
We’re looking for someone with their finger on the pulse regarding all things social, who works proactively with tonnes of fresh ideas and enthusiasm and who is passionate about creating a strong online community. We’re not looking for years of experience for this role, but rather someone we see potential in who is a hard worker, understands our community and is as excited about growing our social presence as we are.
Your team
We’re boohooMAN. Our menswear collections and ground-breaking campaigns have taken the market by storm. We want to be the world’s number one streetwear brand, and our affordable and accessible looks have allowed us to push boundaries and bring the latest styles to life. We focus on our customer’s style and confidence, setting trends and offering choice.
Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we’re not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.
What you'll be doing
The primary focus for this role is to assist on various marketing initiatives to grow our social media following and digital presence.
Assisting the Social Media Manager and Executives with creating content, gathering prizes and reporting material, including but not restricted to: TikTok, Instagram, Facebook, Twitter, YouTube and Snapchat. The role is carried out in support of the overall marketing strategy and goals.
Role also involves evolving with our audience and assisting the team in researching and reaching out to new target marketing both in the UK, US and internationally as the business continues to grow.
Content:
- Assisting in the management of all social accounts including Instagram, TikTok, YouTube, Facebook, Twitter and Snapchat, as well as utilising publishing dashboards (such as Sprinklr, Dash Hudson etc.)
- Assisting with copy writing for all channels, ensuring to maintain the boohooMAN tone of voice
- Posting in real time across social channels, including but not limited to live commentary of social events on Twitter, Instagram story takeovers, TikTok Lives and YouTube Shorts, staying engaged in the conversation with our audience as well as with external brands and talent
- Assist in execution of new initiatives to help grow the social fan base across all of our platforms
- Be current across all new emerging technologies and social communities
- Be current across emerging fashion trends and developments
- Participate in the development of social media strategies and key programming throughout the year
- Attending events and shoots to produce content to drive interest in our brand across social media
- Assist in general social media and digital responsibilities including special projects with high profile talent to gather content and strengthen the relationship
- Build relationships with external brands and generate leads for prizes to give away across social media platforms to widen our audience base
- Conducting regular competitor research
- Execute best practice across all social media platforms
- Monitor and respond to comments and direct messages in a timely manner
Reporting:
- Review revenue and engagement analytics regularly to help inform platform strategy
- Update and distribute weekly reporting on our social media platforms and our competitors
- Regular reporting across all our promotions including regular tracking throughout whilst we host competitions simultaneously
- Keep up to date on competitor strategy
Working with us
To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty – you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.
More about you
- Good understanding of social media principles and practices and the desire to apply that knowledge in a professional environment
- Strong understanding of the culture, what and who’s trending, social media campaigns that have really made an impact and what drives engagement
- Ability to learn and adhere to brand standards and marketing practices
- Understands and communicates effectively both digitally and IRL, to achieve the goals of the organisation
- Ability to work well and quickly under pressure both individually and as part of a team
- Excellent project management skills to consistently meet deadlines
- Proactively delivers job related training for all department members
- Proactively sources creative references and ideas for projects, always looking for new concepts on how we can execute campaigns and respond to social trends
- Utilises self-motivation and initiative
Why join us
We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
- You’ll get the opportunity to take part in our various share schemes
- Core hours enable you to flex your working times around your needs on an ad hoc basis
- Benefits that support your health and wellbeing
- There’s up to 40% discount off our all of our brands
- Our social calendar? Next level
- With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work
https://careers.boohoogroup.com/
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