senior vice president brand manager

senior vice president brand manager London, England

Moody's Corporation
Full Time London, England 49000 - 33394 GBP ANNUAL Today
Job description

The Senior Vice President, Brand Experience, is responsible for helping develop and lead Moody's brand strategy, positioning, voice, digital media, and creative expression. The SVP Brand will lead creative campaigns and channel strategy while maintaining adherence to brand standards across the Moody's enterprise. This role involves leading all aspects of the development, evaluation, and deployment of Moody's content and channel strategy, as well as handling partner relationships and ensuring the successful delivery of brand campaigns. They will provide strategic insight into branding and content fields throughout the company and collaborate closely with the Brand leadership team to build and deliver high-impact brand experiences and engaging content that drives awareness of Moody's as the leading provider of global integrated perspectives on risk. In addition to being a specialist in brand-led thinking, the SVP Brand should possess knowledge of digital marketing best practices, have strong analytical skills, be attentive to detail, and have a creative mindset. This role reports to the Managing Director of Brand Experience.


Key Responsibilities

  • Develop and maintain a consistent brand strategy across internal and external audiences.
  • Lead the Social Media Team, define channel targeting strategy, and prioritize audience segments to support business objectives.
  • Design efficient content creation processes and supervise the development of content distribution strategies.
  • Collaborate with internal clients, teams, and partner agencies to understand the feasibility of cross-channel recommendations and plans.
  • Optimize and harmonize agency and partner relationships for consistent brand visibility and experience across all lines of business and internal functions.
  • Work collaboratively with a strong team of brand and creative content specialists, including Design, Production, Digital, Data Visualization, and Video.
  • Stay knowledgeable of digital best practices, particularly in social media.
  • Elevate storytelling by developing and refreshing brand assets.
  • Serve as a brand ambassador to the corporation, partners, and stakeholders.
  • Possess knowledge of and passion for emerging storytelling trends and tools to enable Moody's to successfully engage with diverse audiences.
  • Collaborate closely with Marketing and Communications counterparts to ensure alignment with Moody's strategic priorities and brand framework.
  • Help maintain brand and design governance processes and guidelines across Moody's entities.
  • Stay current with thought leadership, branding trends, technology, and competitive strategies, translating that knowledge into new ideas for internal stakeholders.
  • Bachelor’s degree, ideally in marketing, communications, or related field
  • 10+ years of progressive experience in brand management, marketing, or a related field, with a consistent record of success in building and managing strong, global brands.
  • Strong leadership skills, with experience managing and developing high-performing teams.
  • Excellent strategic thinking and problem-solving skills, with the ability to develop innovative brand solutions that drive business results.
  • Outstanding communication and interpersonal skills, with the ability to effectively influence and collaborate with diverse partners.
  • In-depth knowledge of branding and marketing principles, practices, and trends.
Communications
Moody’s is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, gender, age, religion, national origin, citizen status, marital status, physical or mental disability, military or veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Moody’s also provides reasonable accommodation to qualified individuals with disabilities or based on a sincerely held religious belief in accordance with applicable laws. If you need to inquire about a reasonable accommodation, or need assistance with completing the application process, please email [email protected]. This contact information is for accommodation requests only, and cannot be used to inquire about the status of applications.

For San Francisco positions, qualified applicants with criminal histories will be considered for employment consistent with the requirements of the San Francisco Fair Chance Ordinance.

This position may be considered a promotional opportunity, pursuant to the Colorado Equal Pay for Equal Work Act.

Click here to view our full EEO policy statement. Click here for more information on your EEO rights under the law. Click here to view our Pay Transparency Nondiscrimination statement.
Moody’s is a developmental culture where we value candidates who are willing to grow. So, if you are excited about this opportunity but don’t meet every single requirement, please apply! You may be a perfect fit for this role or other open roles.

Moody's is a global integrated risk assessment firm that empowers organizations to make better decisions.

At Moody’s, we’re taking action. We’re hiring diverse talent and providing underrepresented groups with equitable opportunities in their careers. We’re educating, empowering and elevating our people, and creating a workplace where each person can be their true selves, reach their full potential and thrive on every level. Learn more about our DE&I initiatives, employee development programs and view our annual DE&I Report at moodys.com/diversity
For US-based roles only: the anticipated hiring base salary range for this position is $186,900 to $271,050, depending on factors such as experience, education, level, skills, and location. This range is based on a full-time position. In addition to base salary, this role may be eligible for a completion bonus. Moody’s also offers insurance and a discounted employee stock purchase plan for limited duration employees.

About Moody's Corporation

CEO: Rob Fauber
Revenue: $2 to $5 billion (USD)
Size: 10000+ Employees
Type: Company - Public
Website: www.moodys.com
Year Founded: 1900

senior vice president brand manager
Moody's Corporation

www.moodys.com
New York, United States
Rob Fauber
$2 to $5 billion (USD)
10000+ Employees
Company - Public
Research & Development
1900
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