Senior Marketer in Events London, England
Job description
Senior Marketer in Events
Generous Package dependent on experience.
Global Insight Conferences, a market-leading conference and exhibition company, is excited to offer an ambitious, hardworking, and talented individual the chance to join their Marketing department from April 2023.
Who are GIC?
Based in the beautiful Southbank (halfway between London Bridge and London Waterloo), Global Insight Conferences is the place to work. Whilst our business conference credentials speak for themselves, we also boast the most passionate, friendly, driven team in the industry. We believe fervently in investing in people who have the life experience to innovate wherever they go and who want to work. We champion all our employees from the moment they start their careers with us, growing individuals rapidly in their fields, producing well-respected professionals with market-leading expertise.
What does GIC do?
Simply put? We produce high-quality, bespoke business conferences, both live and virtual, in the UK and abroad – and we do it really well. If you joined us, not only would you be joining a highly respected company in a competitive industry, you’d also be joining us at the most exciting time in our rich history. 2023 is going to be big and we want talented professionals on the journey with us!
What are GIC looking for?
You’ll need to be a strong, pro-active marketer with proven experience of creating and delivering strategic marketing plans. We’re desperate to develop those who are looking to grow and become industry experts, so you’ll have ample opportunity for career progression and management opportunities, if you have:
· 12 months+ of marketing experience in B2B conferencing.
· A pro-active and positive attitude, including a passion for results and making things happen.
· A commercial mind with an excellent eye for detail and good at proof reading.
· A passion and drive to sell and get on the phone to make target.
· Excellent verbal and written communication skills. (Email campaigns and phone work are essential to the role)
· A strong academic record.
· A desire to develop skills and grow both as an individual and as an employee.
· Ambition, drive and passion.
What will I be doing?
· Creating your own multi-channel marketing campaigns and performance analysis (email, content, SEO, social media, direct, media partnerships etc).
· Writing compelling and irresistible copy and marketing campaigns.
· Website creation and management, with SEO best practices and performance monitoring.
· Sourcing and building relationships with new media and data partners and set up contra deals.
· Optimising cross-marketing opportunities between products.
· Working with sponsors, speakers and partners to promote the conference.
· Managing timelines, deadlines and revenue generation for multiple marketing campaigns cross-sector.
· Inter-departmental collaboration and innovation.
What is expected from me?
- Working more independently, you will be expected to sell at least 12 events annually, managing your own campaigns.
- High revenue averages a month. Hitting deadlines and targets.
- Driving retaining current clients.
- Increase in number of events, yields, call rates (100+ calls per week).
- Organising 1-2-1 meetings.
- Increased independence with client handling and going the extra mile for customer service.
- Professional proposals and approaches.
What’s in it for me?
· Competitive salaries and bonus schemes regularly reviewed.
· Flexible working/Work from home (post-training).
· Yearlong bespoke growth and progression plan with personalised training across the department; developing YOU and improving your skill set.
· Clear career path created after 6 month probation is passed; mentoring and managing, including running your own events within your first month.
· Holistic wellbeing programmes, including a bespoke phone service for all employees to help them with finances, mental fitness, etc.
· Casual dress when in office or working remotely. Business dress at conferences home or abroad.
· Referral scheme for recruitment – know somebody who would love our company? We’ll pay you £500 for your recommendation!
· Charity and environmental initiatives – have a charity close to your heart? We’ll support them in our quarterly donations window!
· Equal, inclusive, and diverse opportunities and fair practices, including auto-enrolment in a pension scheme, staff voice surveys, etc.
What do I do now?
Have another look at the job specification. We know lots of people want to work in Marketing – it’s an exciting industry after all but we also want your time well spent! Do you have the credentials? Strong academic record, appropriate work experience level and drive? You do?! THEN APPLY NOW!
Please note: As this is not an entry level position, we do not accept graduate applications with no work experience. (Check out our assistant or graduate roles though!)
Please note: By applying for this role, you hereby freely give your prospective employer consent to use, process and store your personal data relating to your job application in accordance with prevailing legislation.
Job Types: Full-time, Permanent
Salary: Up to £45,000.00 per year
Benefits:
- Casual dress
- Company events
- Company pension
- Flexitime
- Referral programme
- Wellness programme
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
Work Location: In person
Reference ID: STRAND 2 MK
