sales representative Vancouver
Job description
SCOPE
Reporting to the VP of Business Development, the Sales Specialist will work to significantly grow the distribution of Heineken SKUs in perfect brand fit and/or high visible & import accounts. Once distribution is confirmed, you will work with the front of house staff and management to drive velocity and consumer pull. The account list will be established within their given territory (Vancouver suburbs including but not limited to: Richmond, Surrey, White Rock, Coquitlam, Port Coquitlam, Delta, North Van, West Van, New West, Port Moody, Whistler). The Hunter will seek out net new business within the non-called on and the current universe and identify opportunities to list, upsell and activate Heineken portfolio brands (e.g. Heineken, Hkn 0.0, Sol, Birra Moretti, Strongbow Cider, Dos Equis, Murphy’s, Newcastle Brown Ale, and Amstel Ultra). The Hunter team will support Molson Coors in distribution and Revenue growth in the city centers.
Primary brand/SKU responsibility will be Heineken bottles/draught along with 0.0, secondary brands are as mentioned above Birra Moretti, Strongbow cider, Sol, Newcastle, Murphy's, Dos Equis, etc.
Key Responsibilities:
- Become an in-field product expert and identify opportunities within new non-called on accounts (minimum of 5 calls/day)
- Acquisition of new or trade-up within existing Heineken outlets
- Support new Acquisitions with basic experiential, education & visibility items
- Leverage selling resources to support KPIs at accounts, including brand execution, staff training, food pairings, and brand credentials
- Accountable for execution and measurement of KPI’s (distribution, visibility, quality, and activations)
- Build & develop relationships with a focus on influential accounts to increase visibility, promotional activity, and consumer pull
- Collaborate with Molson Coors reps to ensure focus on Heineken at accounts through regular communication within the account base
- Collect and report on market insights & competitive intelligence including craft and total industry trends
- Complete CRM and submit reporting on all executed activities and programs
- Maintain and submit a monthly activity plan specifically relating to assigned KPIs
- Conduct product knowledge seminars to customers/consumers
- Identify, secure, and assist in the execution of strategic sponsorships to drive brand visibility
Professional Skills & Requirements:
- Minimum of 2 years of sales or marketing experience
- Valid Driver’s license and vehicle – a current abstract will be a condition of employment
- Experience in the beverage alcohol market, craft beer market, or in hospitality/food and beverage are all considered strong assets
- Must be a self-starter
- Ability to work independently and take ownership of a regional plan
- Exceptional interpersonal, presentation, and communication skills
- Outstanding time management and multi-tasking capabilities
- Core Selling & Negotiation Skills
- Account Planning & Management
- Ability to Drive Execution Standards
- Understanding Sales Value Drivers
- Ability to grasp brand strategies to create tools and tactics for execution
- Capable of building effective internal and external relationships with key stakeholders in both sales and marketing to drive the execution plan forward
- The Heineken Sales Specialist/Hunter will be motivated to work for a leading global brand delivering flawless execution in the core city environment
Additional Details:
- Flexible schedule (some nights and weekends, it's the beer business!)
- Must possess a valid driver’s license and clean driving record
- Organization/Time Management skills are a must
- Intermediate knowledge and experience with MS Excel is considered an asset
- Must have access to a reliable vehicle
- Must love restaurants and bars, hospitality in general
The Hive is a full-service agency that creates Valuable Encounters across all media and all channels, to drive growth for our clients. We work for some of the most successful brands including Coca-Cola, Metro, OLG, and Astro as well as an array of new and innovative companies.
The Hive is an equal opportunity employer and we welcome the many dimensions of diversity. Accommodations under the Accessibility for Ontarian with Disabilities Act (AODA) are available on request for candidates taking part in all aspects of the selection process.
Job Types: Full-time, Permanent
Salary: $60,000.00-$74,000.00 per year
Benefits:
- Automobile allowance
- Casual dress
- Company events
- Dental care
- Discounted or free food
- Extended health care
- Paid time off
- Vision care
- Work from home
Flexible Language Requirement:
- French not required
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Application question(s):
- Do you currently have your own vehicle or plans to acquire one and a clean driving record?
Education:
- Bachelor's Degree (required)
Experience:
- sales: 2 years (required)
Work Location: On the road
Application deadline: 2023-06-18
