product manager Remote
Job description
About Ancestry:
When you join Ancestry, you join a human-centered company where every person’s story is important. Ancestry®, the global leader in family history, empowers journeys of personal discovery to enrich lives. With our unparalleled collection of more than 40 billion records, over 3 million subscribers and over 23 million people in our growing DNA network, customers can discover their family story and gain a new level of understanding about their lives. Over the past 40 years, we’ve built trusted relationships with millions of people who have chosen us as the platform for discovering, preserving and sharing the most important information about themselves and their families.
We are committed to our location flexible work approach, allowing you to choose to work in the nearest office, from your home, or a hybrid of both (subject to location restrictions and roles that are required to be in the office- see the full list of eligible US locations HERE). We will continue to hire and promote beyond the boundaries of our office locations, to enable broadened possibilities for employee diversity.
Together, we work every day to foster a work environment that's inclusive as well as diverse, and where our people can be themselves. Every idea and perspective is valued so that our products and services reflect the global and diverse clients we serve.
Ancestry encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants. Passionate about dedicating your work to enriching people’s lives? Join the curious.
Product Manager - Engagement - Remote
Ancestry is looking for a Product Manager to drive customer engagement with our Family History and DNA product lines. Engagement channels include targeted email campaigns and accompanying landing page experiences, and onsite and push notifications. You must be highly analytical, passionate about delivering high quality customer engagement experiences, and energized by working closely with smart, talented, fun-loving, execution-focused teammates in a highly interactive environment. You will lead by using analytics data and research to identify opportunities that will drive engagement with our products, developing end-to-end experiences for these experiences, and measuring the effectiveness of your ideas via AB testing.
What you will do:
Partner with product and email marketing team to formulate engagement strategy and align strategy with leadership
Develop personalized, highly targeted and compelling engagement experiences across our product emails and notifications to drive customer engagement with our products based on a deep understanding of customer data, needs, and behaviors
Design and drive your product engagement roadmap. Juggle tradeoffs and understand constraints, finding elegant solutions to complex problems. Continually identify and implement improvements based on ongoing customer research, market/competitive analysis, and product performance indicators
Work tightly with product, engineering, CRM, data science, design, legal, and content teams to identify, develop and swiftly deliver customer delighting engagement experiences
Dig deep into product performance and customer trends with data science, product analytics and customer research to gain insights that inform which engagement experiences to test; learn quickly from quantitative and qualitative feedback; iterate approach with urgency based on learnings
Implement A/B testing to help strategize and improve the performance of notifications, and product email campaigns
Use existing segments and build new list pulls for engagement experiences using data from data warehouse. Partner with marketing and developer team for additional custom target audience criteria
Provide analysis of engagement AB test results and recommendations for improving their efficiency
Who you are:
3-5 years of B2C experience with a focus on developing experiences that drive customer engagement from scratch
Bachelor’s degree; STEM/computer science background a plus
Experience working with cross-functional teams, including product, CRM, engineering, data science, content, legal to develop high-quality engagement experiences
Self-starter and able to work well with individuals at all levels and across functions
Execution-oriented and highly organized
Proficient in agile product development methodologies.
Demonstrated experience in A/B testing and Multivariate Testing.
Analytical, with ability to make product feature decisions using both quantitative and qualitative data.
Experience crafting a product strategy and vision, and translating that into an agile & iterative product roadmap.
Excellent communication skills to collaborate with customers, peers, colleagues, and executives.
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As a signatory of the ParityPledge in Support of Women and the ParityPledge in Support of People of Color, Ancestry values pay transparency and pay equity. We are pleased to share the base salary range for this position: $68,000 - $226,000 with eligibility for bonus, equity and comprehensive benefits including health, dental and vision. The actual salary will vary by geographic region and job experience. We will share detailed compensation data for a specific location during the recruiting process. Read more about our benefits here: https://www.ancestrybenefits.com/.
- Note: Disclosure as required by sb19-085(8-5-20) and sb1162(1-1-23)
Additional Information:
Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.
All job offers are contingent on a background check screen that complies with applicable law. For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.
Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.
About Ancestry
CEO: Deborah Liu
Revenue: $1 to $5 billion (USD)
Size: 1001 to 5000 Employees
Type: Company - Private
Website: www.ancestry.com
Year Founded: 1983
