Part-time Digital Marketing Executive London, England
Job description
Company Description
Fit & Fly Sportswear is an online fashion retail based in London. We offer the latest branded streetwear fashion, including clothing and trainers from top brands such as Nike and The North Face and more!
Role Overview:
Fit & Fly Sportswear is seeking a part-time Digital Marketing Executive for our London office who will be responsible for developing and implementing strategies and paid advertising campaigns across Facebook, Instagram, TikTok and Google to drive brand awareness, customer engagement, and revenue growth.
You will be responsible for creating compelling ad creatives, managing budgets, optimising campaigns, analysing performance data, and providing insights to optimise campaigns and achieve marketing objectives.
Key Responsibilities:
- Develop and implement paid advertising strategies and campaigns across social media platforms and email marketing to drive brand awareness, customer engagement, and revenue growth.
- Create compelling ad creatives, including ad copy, images, videos, and landing pages, that align with our brand voice and resonate with our target audience.
- Manage and optimise paid advertising campaigns, including budget allocation, audience targeting, ad scheduling, and performance tracking, to achieve marketing goals such as increasing website traffic, driving sales, and expanding customer base.
- Analyse performance data and provide insights and recommendations to optimise campaigns, improve ROI, and achieve marketing objectives.
- Stay up to date with the latest trends, best practices, and industry developments in paid advertising, social media, and email marketing, and implement innovative strategies to stay ahead of the competition.
- Ensure cohesive messaging and consistent brand presence across all paid advertising efforts.
- Monitor and report on key performance indicators (KPIs) and provide regular updates on campaign performance and insights.
Qualifications:
- Bachelor's degree in marketing, management science, communications, or related field.
- Experience in managing paid advertising campaigns, preferably in the retail or fashion industry.
- Proven track record of developing and implementing successful paid advertising strategies and campaigns that have driven results, including increased website traffic, sales, and customer acquisition.
- Strong understanding of social media platforms, paid advertising platforms (e.g., Facebook Ads Manager, Google Ads).
- Experience with ad creative development, including ad copywriting, image/video creation, and landing page optimisation.
- Ability to analyse and interpret performance data, such as campaign metrics, KPIs, and customer insights, and provide actionable recommendations for optimisation.
- Excellent communication skills, both written and verbal, with the ability to convey complex concepts and data to stakeholders.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
- Strong analytical and problem-solving skills, with attention to detail and accuracy.
- Passion for fitness, fashion, and lifestyle trends, with a strong understanding of the target audience for athletic apparel.
Fit & Fly Sportswear offers competitive salary and benefits packages, including health care, a pension scheme, and employee welfare benefits. This is a part-time position based at our office in Liverpool Street.
Join us and be part of a dynamic and innovative team that is passionate about inspiring and empowering individuals to live an active and healthy lifestyle. Apply now to be considered for this exciting opportunity as our Part-time Digital Marketing Executive at Fit & Fly Sportswear
Job Type: Part-time
Part-time hours: 23 per week
Salary: £12.00-£16.00 per hour
Benefits:
- Company events
- Company pension
- Gym membership
Schedule:
- Flexitime
- Monday to Friday
Ability to commute/relocate:
- London: reliably commute or plan to relocate before starting work (required)
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing: 2 years (preferred)
- Facebook Advertising: 2 years (preferred)
Work Location: In person
Application deadline: 05/10/2023
Expected start date: 05/10/2023
