Paid Media Manager Bolton
Job description
About The Role
Our Marketing team sits right at the heart of AO - it's down to us to make sure we're getting in front of the right customers and showcasing everything we offer. In this role, you'll play a key role in our digital media strategy, providing the direction for all our Paid Social, Display, and YouTube activity.
It’s safe to say that no two days will ever be the same in this job. One minute you could be setting up our acquisition campaign strategy to help us generate more business, the next you’re in front of manufacturers and working with the trade marketing team.
We know we work better when we’re together, so all our AOers come into the office Monday to Friday. We collaborate more easily, have continual conversations, we’re more creative, and give better support, and all this makes us more motivated and even better at what we do.
Here's What You Can Expect To Be Doing
- Manage a team of two and oversee the platform strategy, execution, performance, and reporting of the media campaign across Paid Social, Display, and YouTube
- Be the channel expert for AO, providing campaign performance and optimisation insights into the best strategies and tactics.
- Oversee the work of multiple execs, train technical knowledge, and manage workflow.
- Build strong working relationships within marketing, trade marketing, buying, creative etc.
- Manage the enhancement of AO’s overall approach to Paid Media and design strategies that can be automated and executed at scale.
- Be comfortable with representing your team and channels in senior-level conversations.
- Stay up to date with current technologies and trends in social media, design tools, and applications.
A Few Things About You
- Experience managing Paid Media budgets and strategies.
- Comfortable driving the Paid Social, Display, and YouTube forward, always looking at what’s next.·
- Excellent self-awareness and comfortable managing with a collaborative style
- Experience managing platform providers like Meta and Google.
- Strong commercial knowledge and can continue to drive ROI
A Bit About Us
At AO, we want to make sure our customers are happy. When they have a smile on their face, we know we’ve done a good job. It’s at the heart of everything we do, and it’s why our logo is always smiling.
When it comes to appliances and electricals, we’ve got the lot. Washing machines? Yep. TVs? Check. Laptops? Absolutely. Everything except doorbells (just kidding, we’ve got those too).
We’re passionate, relentless and full of beans, determined to make a difference and change the world for the better. From massive changes to tiny tweaks - making a difference is what keeps us driven.It started at a pub in Bolton with a £1 bet and a belief that things could be done better!
Our Benefits
We’ve designed our benefits to cover everything from big moments to little helps. As well all as the essentials, like pensions and holidays, we’ve got our own "AO Perks" to help you with the little things that matter.
To see all our benefits and perks, visit our AO Benefits page.
- 25 days holiday (Excluding Bank Holidays)
• At least 5% contribution pension scheme*• Dedicated wellness initiatives that support your wellbeing, ranging from our 24hr employee assistance programme to subsidised gym membership.
