Paid Media Executive (12 months)

Paid Media Executive (12 months) London, England

NatWest Group
Full Time London, England 83168 - 98861 GBP ANNUAL Today
Job description

Our people work differently depending on their jobs and needs. From hybrid working to flexible hours, we have plenty of options that help our people to thrive.

This role is based in the United Kingdom and as such all normal working days must be carried out in the United Kingdom.

Join us as a Paid Media Executive

  • If you have significant experience of delivering marketing strategies and social media content, this Paid Media Manager role is an ideal platform to showcase your expertise
  • Joining a passionate and creative team, we’ll look to you to support the delivery of digital marketing strategies and campaigns to grow our customer base
  • You'll make sure we're delivering creative advertising and digital content which are on brand and really hit the mark in terms of the message we're trying to put across
  • This position is available for a period of 12 months

What you'll do

As a Paid Media Executive, you’ll be supporting all online content marketing initiatives to create attractive content that drives brand awareness and meets our marketing business goals. You’ll be supporting digital marketing strategies and campaigns which enhance brand perception and customer satisfaction, and drive customer acquisition through pay per click, organic search, SEO, website, emails, affiliates and aggregators, programmatic, and social direct response.

It's a highly collaborative role, and you’ll work closely with marketing leaders, experts and creative professionals to research and create attractive digital marketing content, alongside managing and engaging with external agencies and developing strong relationships with our stakeholders.

Your other responsibilities will include:

  • Leveraging advantageous online communities, digital media partners and advanced techniques to drive traffic, produce high quality content and gather quality lead generation
  • Analysing content performance metrics and improving digital content effectiveness and experiences across all digital marketing channels and campaigns to drive business outcomes
  • Reviewing and making sure that content creation processes for digital marketing are complying with applicable laws, regulations and policies
  • Helping to plan and deliver efficient and engaging social media communication channels in the bank
  • Leading our communications interaction with other functions

The skills you'll need

Along with a passion for creativity, you’ll bring significant experience of developing and delivering marketing strategies and social media content. You’ll have a strong understanding of communications and new social media technologies, and you’ll have excellent communication and interpersonal skills to effectively work with senior colleagues.

You’ll also demonstrate:

  • Strong copywriting skills
  • Knowledge of aggregator and affiliate marketing
  • An understanding of internal communications practices and principles
  • Experience of managing complex delivery programmes
  • Experience of managing relationships with external suppliers of communications-related services
  • Excellent organisational skills, with the ability to deliver programme milestones on time against challenging deadlines

If you need any adjustments to support your application, such as information in alternative formats or special requirements to access our buildings, or if you’re eligible under the Disability Confident Scheme please contact us and we’ll do everything we can to help.

Paid Media Executive (12 months)
NatWest Group

www.natwestgroup.com
Edinburgh, United Kingdom
Alison Rose
$10+ billion (USD)
10000+ Employees
Company - Public
Banking & Lending
Finance
1727
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