Online Merchandiser Eastleigh, England
Job description
About the role
Online Merchandiser
Permanent
£25,000 - £35,000 + Bonus + Pension + BUPA + ShareSave + 6.6 weeks holiday + hybrid working
Southampton, Store Support Office
We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as an Online Merchandiser and you’ll be a big part of this.
At B&Q we have a hybrid approach to working to increase flexibility in how we work. Speak to our recruitment team to find out more.
Key responsibilities
To deliver continued sales growth, build AOV and to improve add to basket through B&Q and Trade-point ecommerce platforms for a specific category.
- Own specific product categories to drive sales on DIY.com & Trade-point.co.uk, delivering against sales targets, reporting at weekly team meetings
- Identify opportunities for increasing revenue using web analytics tools to improve key performance metrics such as conversion, bounce rate, AOV and page views
- Implement our SEO strategy to drive quality, relevant traffic, ensuring “Best in class” customer & search engine experience.
- Support the various customers shopping missions, including how devices influence the customer and championing the online customer experience with a view to improving conversion & customer satisfaction.
- Work closely with the digital marketing and marketing teams to ensure that category traffic is optimised for all E-Commerce channels including email, paid search and affiliates
- Influence the Trading Teams to drive a strong promotional plan and online range extensions.
- Take ownership of on-site category merchandising, driving cross/up-sell to increase AOV, with responsibility to analyse impact and optimise
- Review performance of merchandising and making iterative improvements to maximise sales.
- Liaise across the E-Commerce and trading team to ensure that any relevant marketing activity (publications and promotions) are supported on the website
- Successfully manage the automated product recommendation tool and on-site search tool to increase average order values.
- Manage the removal and additions of products for owned categories.
Required skills & experience
- Great attention to detail and a high standard of numeracy (including strong Excel skills).
- Understanding of search engine optimisation and conversion rate optimisation
- Experience in using Web Analytics to drive insight and identify key opportunities for improvement.
- Commercial understanding with the ability to select products, price points and promotions that will drive sales.
- Ability to organise and prioritise many tasks and work calmly under pressure.
- Flexible, enthusiastic, and motivated with the ability to work to targets in a deadline driven environment.
- Proven ability to brief and shape online creative for onsite promotions.
- Previous experience operating in an online retail environment.
- Ambition and drive to learn / develop new skills.
- Able to motivate others and create effective networks of people who can give you what you need.
- People management skills would be preferable.
What's in it for me?
As well as a competitive salary, our benefits package includes an award-winning pension scheme, bonus, ShareSave options, 6.6 weeks holiday, payroll giving, an Employee Assistance Programme, shopping discounts, colleague wellbeing benefits and lots more!
As part of a great team, you’ll be supported to grow and encouraged to explore new career directions within the business and the wider group. And, because you’ll be inspiring great things for our customers and the whole business, you’ll do work worth caring about.
