Job description
As one of Dorset’s leading digital marketing & software agencies, we design and manage the websites, online marketing and business systems for a large number of clients across Southern England and further afield.
To help achieve our goals, we’re looking for an experience PPC Manager to join our team to build, manage, optimise and grow our clients’ PPC campaigns.
With agency experience, or an in-house dedicated PPC / paid media role under your belt, you’ll be passionate about search marketing and enjoy learning new techniques and implementing them to increase ROI every time. Your solid customer service skills will ensure our clients are kept up-to-date on their campaigns.
Key Responsibilities
- Day to day management of PPC campaigns
- Ensure PPC accounts achieve appropriate ROI results and meet key business objectives
- Keyword research and grouping, creative writing and testing and landing page optimisation (with wider team support)
- Campaign maintenance and monitoring
- Constant monitoring of accounts to identify any issues in advance
- Provide monthly reporting and analysis to team members and clients including commentary and campaign recommendations
- Liaising with Account Manager to understand campaign focus & strategy, and report of performance
- Competitor monitoring and reporting on changes in the paid media market
- Exploring and implementing new PPC techniques to drive conversions
The ideal candidate will have:
- Google Ads certification or working towards obtaining it
- 4+ years’ experience working within Google AdWords
- Fluent understanding of PPC best practice across Google
- Track record of running successful PPC campaigns
- Basic understanding of GTM or other tag management systems
- Proactive attitude to planning to achieve targets and objectives which deliver profitable outcomes
- Excellent time management & project management skills
- Ability to work under pressure and to tight deadlines with meticulous attention to detail
- Analytical with an investigative nature
- Experience working with solar energy campaigns would be an advantage
About Us:
Our people are at the heart of everything we do. We know we are only as good as the people we employ and that’s why when you join b4b, you’ll be joining an incredible team of people that are truly invested in making b4b the best place to work. We employ over 60 people across the UK and Poland and are one of largest and fastest-growing digital agencies on the South Coast. We have ambitious plans for our future and invest in our people to help get us there.
This is a fantastic opportunity to join an expanding and modern business that recognises achievement and will invest time in your training and professional development. A competitive salary of up to £50,000 per year, depending on experience and skill-set, is offered along with 29 days holiday (including bank holidays), regular social & team building events, a day off for your birthday, ½ day off on your b4b work anniversary, flexible working, sponsored training opportunities, employee of the month recognition & prize, regular social & team building events, subsidised gym membership, free parking, staff breakout area with pool table, TV and bar and other benefits.
Please only apply if you have the required skills & experience as indicated above and can reliably commute to our office in Poole as you will be required to work in the office a minimum of 3 days per week.
No Agencies Please
Job Type: Full-time
Salary: Up to £50,000.00 per year
Benefits:
- Childcare
- Company events
- Company pension
- Employee discount
- Free parking
- Gym membership
- On-site parking
- Sick pay
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Ability to commute/relocate:
- Poole, BH17 7BX: reliably commute or plan to relocate before starting work (required)
Experience:
- PPC: 4 years (preferred)
Work Location: Hybrid remote in Poole, BH17 7BX